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Annuaire du medecin
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Annuaire du médecin
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Os Anjos De Lídice E O Carniceiro De Praga
Em 1942, na Tchecoslováquia, as organizações da resistência promovem o assassínio de Reinhard Heydrich, governador nazista do protetorado da Boêmia. Em represália, os alemães destroem a aldeia de Lídice e chacinam seus habitantes. Após o assassinato e o desterro de toda a população, a cidade inteira foi demolida por explosivos e deixada apenas em terra, aplainada por tratores. Os alemães espalharam grãos e cevada pelo chão de toda a área para transformá-la em pasto e a riscaram dos mapas da Europa. Cerca de 173 homens de Lídice morreram no massacre alemão, 184 mulheres e 88 crianças foram deportadas para campos de concentração e lá foram mortas em câmaras de gás. Lídice tornou-se um símbolo da crueldade nazista durante a guerra e diversos países batizaram cidades e vilas com o seu nome, para que ela jamais fosse esquecida, como era a intenção de Adolf Hitler, inclusive no Brasil, nos Estados do Rio de Janeiro e Minas Gerais.
Czech feature film
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Creating Customer Value Through Strategic Marketing Planning
Creating and delivering superior customer value is essential for organizations operating in today's competitive environment. This applies to virtually any kind of organization. It requires a profound understanding of the value creation opportunities in the marketplace, choosing what unique value to create for which customers, and to deliver that value in an effective and efficient way. Strategic marketing management helps to execute this process successfully and to achieving sustainable competitive advantage in the market place. Creating Customer Value Through Strategic Marketing Planning discusses an approach that is both hands-on and embedded in marketing and strategy theory. This book is ...
Global Strategic Management
Emphasising the essential techniques of business best practices, this title offers thorough analysis and discussions on concepts such as environmental analysis, strategy development and strategy implementation.
Entrepreneurship Policy: Theory and Practice
Entrepreneurship Policy: Theory and Practice is the first book to fully analyze the construction of entrepreneurship policy, a rapidly-evolving area of policy about which little is known. From a study and assessment of the practices of governments in thirteen countries in Europe, North America and the Asia-Pacific, this book fully describes the policy area and shares new tools and methods for better understanding and explaining the why and how of an entrepreneurship policy approach. Unlike other research in the field of entrepreneurship where implications from research findings are used to suggest what policy actions should be taken to increase the level of entrepreneurship in an economy, this study is based on what entrepreneurship policy actions are being taken. This is a unique book in the field which points to the way forward both for policymakers and for the research community in terms of thinking about entrepreneurship policy and the complex issues surrounding its development.
Communication Management
Communication Management is an edited volume of chapters written by scholars researching various areas of marketing and management sciences. It presents several issues of marketing management within the limits of marketing communication. Starting from the issue of communication channels and basic sensory apparatus for processing information and stimuli, the book continues with a description of the issue of social media in the time of accelerated digitization. The last chapter introduces the reader to the issue of marketing communication in a sharply non-standard environment. The topic itself creates the opportunity to seek qualitative knowledge for future in-depth research into the impact of the COVID-19 pandemic on both national and transnational economies.
