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This book serves as an introduction to the key elements of good design. Broken into sections covering the fundamental elements of design, key works by acclaimed designers serve to illustrate technical points and encourage readers to try out new ideas. Themes covered include narrative, colour, illusion, ornament, simplicity, and wit and humour. The result is an instantly accessible and easy to understand guide to graphic design using professional techniques.
After a career as a successful magazine photographer, Jackie Nickerson quit the commercial world, bought a truck and spent two and a half years travelling through Malawi, Mozambique, South Africa and Zimbabwe. She photographed in the small towns and on the corporate plantations making astonishing portraits of workers in their workplace. The result is the forging of a new visual language that creates a great sense of elegance, dignity and compassion in the face of daily toil. Farm has become a document for an agrarian culture in tatters and, in some places, on the brink of collapse. It is a view of Africa outside the language of photojournalism and the previous depictions of the glories of tribal culture.
Web Design Inspiration at a Glance Volume 2 of The Web Designer’s Idea Book includes more than 650 new websites arranged thematically, so you can easily find inspiration for your work. Author Patrick McNeil, creator of the popular web design blog designmeltdown.com and author of the original bestselling Web Designer’s Idea Book, has cataloged thousands of sites, and showcases the latest and best examples in this book. The web is the most rapidly changing design medium, and this book offers an organized overview of what’s happening right now. Sites are categorized by type, design element, styles and themes, structural styles, and structural elements. This new volume also includes a helpful chapter explaining basic design principles and how they can be applied online. Whether you’re brainstorming with a coworker or explaining your ideas to a client, this book provides a powerful communication tool you can use to jumpstart your next project.
New and experienced weavers alike are always on the lookout for new weave-structure patterns. The Weaver's Idea Book presents a wide variety of patterns for the simple rigid-heddle loom, accompanied by harness drafts for multishaft looms. The techniques include leno, Brooks bouquet, soumak, and embroidery on fabric. Each chapter contains weaving patterns along with swatches illustrating the techniques, accompanied by step-by-step photography. The book is arranged by structure or type of weave, from variations on plain weave to doubleweave. With traditional patterns from around the world, bands, and fabrics woven on two double heddles, The Weaver's Idea Book brings together a variety of ways ...
This book serves as an introduction to the key elements of good illustration. The Illustration Idea Book presents 50 of the most inspiring approaches used by masters of the field from across the world. Themes covered include creating characters, symbol and metaphor, illustrated lettering, inventing worlds, and caricature. The result is an instantly accessible, inspiring, and easy to understand guide to illustration using professional techniques.
“An original and beautiful book. It suggests that the surest way to liberate ourselves is through the power of our ideas.” —Nelson Mandela Foundation “This is not just one of those books that makes you think. It challenges you to think. It demands that you think, and to beware of all those obstacles that would stop you from trusting your instincts and finding an idea.” —Lee Clow, Global Director of Media Arts, TBWA\Chiat Day As an award-winning playwright, author, and Worldwide Creative Director of TBWA, John Hunt has witnessed again and again the power of original thinking to transform both companies and individuals. In The Art of the Idea, Hunt addresses everyone from the globa...
In her first two books, Sheila Davis classified the major song forms and enduring principles that have been honored for decades by America's foremost songwriters. Those books have become required reading in music courses from NYU to UCLA. In The Songwriters Idea Book, Davis goes one step further, giving you 40 strategies for designing distinctive songs. You'll break new ground in your own songwriting by learning about the inherent relationship between language style, personality type and the brain. • You'll go, step by step, through the creative process as you activate, incubate, separate and discriminate. • You'll learn to use the whole-brain techniques of imaging, brainstorming and clustering. • You'll expand your skilled use of figurative language with paragrams, metonyms, synecdoche and antonomasia. • You'll be challenged to design metaphors, form symbols, make puns and coin words. • And, you'll learn how to prevent writer's block, increase your productivity and maintain your creative flow. Over 100 successful student lyrics from pop, country, cabaret, and theater serve as role-models to illustrate the "whole-brain" songwriting process.
The Logo Design Idea Book is an accessible introduction to the key elements of good logo design, including insights into the logos of iconic brands. This guide is an indispensable resource for anyone looking to learn the basic about designing a logo. The book introduces the key elements of good logo design and is perfect for graphic design and branding inspiration. Written by Steven Heller and Gail Anderson, world's leading authorities on design, The Logo Design Idea Book includes 50 logo examples of good ideas in the service of representation, reputation and identification. Arrows, swashes, swooshes, globes, sunbursts and parallel, vertical and horizontal lines, words, letters, shapes and p...
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