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Simple, clear, unambiguous, well-structured well-grounded and authoritative, this book covers the tools, techniques and strategies used by effective managers.
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Whatever you're writing, you have to make it clear. You could be writing a website, a brochure or a client presentation. You could be preparing a job application, an email or a classified ad. Or you might be writing an article or a book. Whatever it is, the clearer you make it, the better your results will be. How to Write Clearly will help. It's an authoritative yet easy-to-read guide that will make your non-fiction writing more colourful, expressive and precise. Writing is more than just words on a page. It's a process of communication. That's why How to Write Clearly draws on cutting-edge ideas from psychology, education and linguistics to look deep inside the reader's mind and explore th...
Bilingualism and multilingualism both make a major contribution in cross-cultural interaction, but, at the same time, improve various cognitive abilities, such as better attention and multitasking. Meaning in the world around us is represented by means of the language that is used for communication and knowledge exchange between intelligent individuals. The phenomena of human interaction and communication are recently experiencing unprecedented influence from digital technologies. Language learning is part of the global revolution, meaning that language learning technologies are playing an increasingly important role in learning English for Specific Purposes. This volume addresses theoretical and practical aspects of learning, technology adoption and pedagogy in the context of English for Specific Purposes.