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"This book provides examples of constants that communicators and their leaders should stay focused on. Those constants are: (1) responsiveness to the media; (2) providing access to the media; (3) ensuring good working relationships with the media; and (4) always maintaining one's integrity. Each chapter is dedicated to one or several examples of these concepts"--
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Arranged chronologically and in counterpoint, this unique book samples all conceivable forms of oral and written documentation to illuminate the United States' involvement in its longest and most divisive war. From foot soldiers to generals, politicians to protesters, hawks and doves, their attitudes and experiences are graphically revealed.
Reputation matters now more than ever. Public opinion in the wake of the financial meltdown has revealed the publics abiding mistrust of corporations and the executives who run them. Scrutiny from the internet and 24-hour cable TV offers companies no place to hide; so they must proactively seek the confidence of their shareholders and the public. In todays economy, reputation is a prime factor in a corporations bottom line. Via its groundbreaking Seven Strategies of Reputation Leadership, Crisis of Character offers a fail-proof way for executives to immunize themselves and their companies against the breakdowns that can happen to even the most prominent organizations. Using real-life example...
The historiography of Korea's aerial war.
Directory includes directory information for Congress, including officers, committees, and Congressional advisory boards, commissions and other groups, and legislative agencies; for the Executive branch including the Executive office of the president, each Cabinet agency, independent agencies, commissions and boards; for the Judiciary; for the goverment of the District of Columbia; for selected international organizations; for foreign diplomatic Offices in the United States; and for the Congressional press galleries. Includes also a short statistical section and Congressional district maps.
An exposé of forefront military contractor Lockheed Martin discusses its power and influence while tracing the company's billion-dollar growth and presence in every aspect of American life.
The real Top Gun - the dramatic account of the US Navy's fighter pilots and how they took back the skies over Vietnam In the darkest days of the Vietnam War, the US Navy's kill ratio had fallen to 2:1 - a deadly decline in pilot combat effectiveness. To improve the odds, a corps of hardened fighter pilots founded the Fighter Weapons School, a.k.a. Top Gun. Utilising actual enemy fighter planes in brutally realistic dogfights, the Top Gun instructors dueled with their students and each other to achieve a lethal new level of fighting expertise. The training paid off and the Top Gunners dominated the skies over Vietnam. This gripping account takes you inside the cockpit for an adventure more explosive than any fiction, in the dramatic true story of the legendary military school that has created the most dangerous fighter pilots the world had ever seen.