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Practical Business Analytics Using SAS: A Hands-on Guide shows SAS users and businesspeople how to analyze data effectively in real-life business scenarios. The book begins with an introduction to analytics, analytical tools, and SAS programming. The authors—both SAS, statistics, analytics, and big data experts—first show how SAS is used in business, and then how to get started programming in SAS by importing data and learning how to manipulate it. Besides illustrating SAS basic functions, you will see how each function can be used to get the information you need to improve business performance. Each chapter offers hands-on exercises drawn from real business situations. The book then pro...
Understand the principles and practices of machine learning and deep learning This hands-on guide lays out machine learning and deep learning techniques and technologies in a style that is approachable, using just the basic math required. Written by a pair of experts in the field, Machine Learning and Deep Learning Using Python and TensorFlow contains case studies in several industries, including banking, insurance, e-commerce, retail, and healthcare. The book shows how to utilize machine learning and deep learning functions in today’s smart devices and apps. You will get download links for datasets, code, and sample projects referred to in the text. Coverage includes: Machine learning and deep learning concepts Python programming and statistics fundamentals Regression and logistic regression Decision trees Model selection and cross-validation Cluster analysis Random forests and boosting Artificial neural networks TensorFlow and Keras Deep learning hyperparameters Convolutional neural networks Recurrent neural networks and long short-term memory
This tutorial for data analysts new to SAS Enterprise Guide and SAS Enterprise Miner provides valuable experience using powerful statistical software to complete the kinds of business analytics common to most industries. This beginnner's guide with clear, illustrated, step-by-step instructions will lead you through examples based on business case studies. You will formulate the business objective, manage the data, and perform analyses that you can use to optimize marketing, risk, and customer relationship management, as well as business processes and human resources. Topics include descriptive analysis, predictive modeling and analytics, customer segmentation, market analysis, share-of-wallet analysis, penetration analysis, and business intelligence. --
Written for anyone involved in the data preparation process for analytics, Gerhard Svolba's Data Preparation for Analytics Using SAS offers practical advice in the form of SAS coding tips and tricks, and provides the reader with a conceptual background on data structures and considerations from a business point of view. The tasks addressed include viewing analytic data preparation in the context of its business environment, identifying the specifics of predictive modeling for data mart creation, understanding the concepts and considerations of data preparation for time series analysis, using various SAS procedures and SAS Enterprise Miner for scoring, creating meaningful derived variables for all data mart types, using powerful SAS macros to make changes among the various data mart structures, and more!
Learn everything you need to know to start using business analytics and integrating it throughout your organization. Business Analytics Principles, Concepts, and Applications with SAS brings together a complete, integrated package of knowledge for newcomers to the subject. The authors present an up-to-date view of what business analytics is, why it is so valuable, and most importantly, how it is used. They combine essential conceptual content with clear explanations of the tools, techniques, and methodologies actually used to implement modern business analytics initiatives. They offer a proven step-wise approach to designing an analytics program, and successfully integrating it into your org...
Leverage the numerical and mathematical modules in Python and its standard library as well as popular open source numerical Python packages like NumPy, SciPy, FiPy, matplotlib and more. This fully revised edition, updated with the latest details of each package and changes to Jupyter projects, demonstrates how to numerically compute solutions and mathematically model applications in big data, cloud computing, financial engineering, business management and more. Numerical Python, Second Edition, presents many brand-new case study examples of applications in data science and statistics using Python, along with extensions to many previous examples. Each of these demonstrates the power of Python...
For junior/senior undergraduates in a variety of fields such as economics, business administration, applied mathematics and statistics, and for graduate students in quantitative masters programs such as MBA and MA/MS in economics. A student-friendly approach to understanding forecasting. Knowledge of forecasting methods is among the most demanded qualifications for professional economists, and business people working in either the private or public sectors of the economy. The general aim of this textbook is to carefully develop sophisticated professionals, who are able to critically analyze time series data and forecasting reports because they have experienced the merits and shortcomings of forecasting practice.
Delve into neural networks, implement deep learning algorithms, and explore layers of data abstraction with the help of this comprehensive TensorFlow guide About This Book Learn how to implement advanced techniques in deep learning with Google's brainchild, TensorFlow Explore deep neural networks and layers of data abstraction with the help of this comprehensive guide Real-world contextualization through some deep learning problems concerning research and application Who This Book Is For The book is intended for a general audience of people interested in machine learning and machine intelligence. A rudimentary level of programming in one language is assumed, as is a basic familiarity with co...
Get complete instructions for manipulating, processing, cleaning, and crunching datasets in Python. Updated for Python 3.6, the second edition of this hands-on guide is packed with practical case studies that show you how to solve a broad set of data analysis problems effectively. You’ll learn the latest versions of pandas, NumPy, IPython, and Jupyter in the process. Written by Wes McKinney, the creator of the Python pandas project, this book is a practical, modern introduction to data science tools in Python. It’s ideal for analysts new to Python and for Python programmers new to data science and scientific computing. Data files and related material are available on GitHub. Use the IPyt...
A spell-binding quest for the one algorithm capable of deriving all knowledge from data, including a cure for cancer Society is changing, one learning algorithm at a time, from search engines to online dating, personalized medicine to predicting the stock market. But learning algorithms are not just about Big Data - these algorithms take raw data and make it useful by creating more algorithms. This is something new under the sun: a technology that builds itself. In The Master Algorithm, Pedro Domingos reveals how machine learning is remaking business, politics, science and war. And he takes us on an awe-inspiring quest to find 'The Master Algorithm' - a universal learner capable of deriving all knowledge from data.