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John Jenkins
Authorised biography of Welsh nationalist and activist John Barnard Jenkins, one of the most iconic figures in recent Welsh history. The leader of Mudiad Amddiffyn Cymru (MAC), he masterminded their 1960s bombing campaign protesting British state oppression and exploitation of Wales' natural resources.
Strategic Management and Business Analysis
Strategic Business Analysis shows students how to carry out a strategic analysis of a business, with clear guidelines on where and how to apply the core strategic techniques and models that are the integral tools of strategic management. The authors identify the key questions in strategic analysis and provide an understandable framework for answering these questions. Several case studies are used to focus understanding and enable a more thorough analysis of the concepts and issues, especially useful for students involved with case study analysis. Accompanying the text is a CD-Rom containing the models, tutorial guidance, and a PowerPoint presentation. A blank template is provided for each model, enabling students to actively interact and enter their own data - an effective 'what if...' facility. This will enable students to appreciate the limitations as well as the advantages of the strategic models.
Strategic Management and Business Analysis
"Strategic Business Analysis" shows students how to carry out a strategic analysis of a business, with clear guidelines on where and how to apply the core strategic techniques and models that are the integral tools of strategic management.
Navigating Insurtech
Navigating Insurtech demystifies the insurtech ecosystem, providing insurance professionals with a comprehensive understanding of the industry and its key players, components, challenges and opportunities. The insurtech landscape is highly complex and constantly evolving, making it difficult to fully understand its opportunities and challenges. Yet insurance companies that fail to evolve and grasp advancements in insurtech could risk losing market share and suffer reputational damage. This book offers practical guidance for insurance companies looking to implement insurtech solutions, supported throughout by real-life case studies, insights and interviews from industry leaders and experts. I...
Andrew Penman's Long Unwinding Road
At a very young age, I always knew I would have an accident and would be doing everything that I am doing at present, from health and fitness to aikido. My first physiotherapist, Debbie Harris (maiden name), got me on my feet and taught me to walk again, saying, "The rest is up to you." People with damage to the right temporal lobe are partially psyched, I am also in a mildly euphoric state (which me means I am happy all the time). Old friends I had before the accident said I have exactly the same sense of humor. I suppose it is the brain's way of keeping me in the dark about the situation I was in. I would like the give my mother special thanks as she gave up her life to look after me. My w...
Establishing Dress History
'Establishing Dress History' will appeal not only to students and academics bt all those those with an interest in the history of dress and fashion. The title fuses together two areas of current academic interest, dress design and history, and current museum studies approaches.
Reading in a Participatory Culture: Remixing Moby-Dick in the English Classroom
EDUCATION / Teaching Methods & Materials / Language Arts
Charles and the Welsh Revolt
A brief popular history of the Welsh protest against the Investiture of Prince Charles in Caernarfon in 1969 (as seen in popular Netflix series The Crown). From Cymdeithas yr Iaith to the Free Wales Army, Mudiad Amddiffyn Cymru and many other groups, placards, sit-ins, paramilitary-style parades and even a bombing campaign across the country showed that many in Wales were not happy to accept an English Prince of Wales.
Stumps and Cranks
Many amputees want to know how it feels to be able to cycle, and some even want to be professional amputee cyclists. The disability market offers many options for amputee cycling. This book shows you how to get started and take those exciting first steps on your way to a higher level of mobility and independence. The contributions in this collection are written by some of the best-known amputee cyclists in the world, including Margaret Biggs, Rajesh Durbal, Mark Inglis, and Keira Roche. Their achievements are nothing short of remarkable—whether cycling around a velodrome at the Paralympics or around the world raising funds for charity. This guide offers great advice from experts and ordinary cyclists alike for arm, leg, combination, and all matters of amputee cycling. The book includes tips not only on the vast arrangement of two wheelers, but also tricycles, recumbents, handbikes, tandems, unicycles, electric bikes, and more specialized cycling forms designed for the disability market. The book offers practical tips and stories, imagery, photographs, and much more to help you or a loved one firmly connect with cycling as an activity that can be done despite a disability.
Marketing Calculator
This book uncovers the components of driving increased marketing effectiveness and can be applied to just about every industry and marketing challenge. It demystifies how marketers can significantly improve their measurement and management infrastructure in order to improve their return on marketing effectiveness and ROI. They will be able to significantly improve their tactical and strategic decision-making and finally be able to respond to John Wannamachers' "half of my advertising is wasted; I just don't know which half." With this in hand, they will be able to avoid the budget cutting ax, become a critical component of corporate success and enhance their careers. Even in a crowded theore...
