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Environmental Communication. Second Edition
Environmental professionals can no longer simply publish research in technical journals. Informing the public is now a critical part of the job. Environmental Communication demonstrates, step by step, how it’s done, and is an essential guide for communicating complex information to groups not familiar with scientific material. It addresses the entire communications process, from message planning, audience analysis and media relations to public speaking - skills a good communicator must master for effective public dialogue. Environmental Communication provides all the knowledge and tools you need to reach your target audience in a persuasive and highly professional manner. "This book will c...
Sustainability Assessment
Currently the writing on the subject is limited and comprises, for the most part, guidance documents and completed assessments.
Making Modern Science
The development of science, according to respected scholars Peter J. Bowler and Iwan Rhys Morus, expands our knowledge and control of the world in ways that affect-but are also affected by-society and culture. In Making Modern Science, a text designed for introductory college courses in the history of science and as a single-volume introduction for the general reader, Bowler and Morus explore both the history of science itself and its influence on modern thought. Opening with an introduction that explains developments in the history of science over the last three decades and the controversies these initiatives have engendered, the book then proceeds in two parts. The first section considers ...
Getting to the Heart of Science Communication
Scientists today working on controversial issues from climate change to drought to COVID-19 are finding themselves more often in the middle of deeply traumatizing or polarized conflicts they feel unprepared to referee. It is no longer enough for scientists to communicate a scientific topic clearly. They must now be experts not only in their fields of study, but also in navigating the thoughts, feelings, and opinions of members of the public they engage with, and with each other. And the conversations are growing more fraught. In Getting to the Heart of Science Communication, Faith Kearns has penned a succinct guide for navigating the human relationships critical to the success of practice-based science. This meticulously researched volume takes science communication to the next level, helping scientists to see the value of listening as well as talking, understanding power dynamics in relationships, and addressing the roles of trauma, loss, grief, and healing.
The Web of Belief
The Web of Belief provides a philosophical base for the study and practice of the art of argumentation. Stressing the importance of language in understanding and expressing ideas, the authors explore such questions as: What concepts do we believe to be true and why? And how can we convince others to accept our own beliefs? Drawing on everyday problems of communication, creative exercises give the student practice in formulating and testing his own arguments, as well as those of others. --
The Norton History of Chemistry
Traces the history of chemistry, from the early experiments of the Chinese and Greek alchemists to the present day
