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Highly practical and engaging, Sports Marketing equips students with the skills, techniques, and tools they need to be successful marketers in any sporting environment. The book blends relevant marketing theory—focusing on industry-specific terminology and practices—with practitioner insights into current issues and future directions in the sports industry. This anticipated third edition has been fully updated to incorporate a broad range of global and diverse perspectives from industry experts and international case studies throughout. Contemporary topics within the sports industry have been expanded upon, including esports, social responsibility, sustainability, digital and social medi...
Deborah Levenson-Estrada provides the first comprehensive analysis of how urban labor unions took shape in Guatemala under conditions of state terrorism. In Trade Unionists against Terror, she explores how workers made sense of their struggle for rights in the face of death squads and other forms of violent opposition from the state. Levenson-Estrada focuses especially on the case of 400 workers at the Coca-Cola bottling plant in Guatemala City, who, in order to protect their union, successfully occupied the factory for over a year beginning in 1984 while the country was under a state of siege. According to Levenson-Estrada, religion provided the language of resistance, and workers who were engaged in what seemed to be a dead-end battle constructed an identity for themselves as powerful agents of change. Based on oral histories as well as documentary sources, Trade Unionists against Terror also illuminates complex relationships between urban popular culture, gender, family, and workplace activism in Guatemala.
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Gifted kids are so much more than test scores and grades. Still, it’s sometimes difficult to see past the potential to the child who may be anxious, lonely, confused, or unsure of what the future might bring. This book, now fully revised with updated information and new survey quotes, offers practical suggestions for addressing the social and emotional needs of gifted students. The authors present ways to advocate for gifted education; help gifted underachievers, perfectionists, and twice-exceptional students; and provide all gifted kids with a safe, supportive learning environment. Complete with engaging stories, strategies, activities, and resources, this book is for anyone committed to helping gifted students thrive. Includes online digital content.
Briefs of Leading Cases in Law Enforcement, Ninth Edition, offers extensive updates on the leading Supreme Court cases impacting law enforcement in the United States, creating a must-have reference for police officers to stay up-to-date and have a strong understanding of the law and their function within it. All cases are briefed in a common format to allow for comparisons among cases and include facts, relevant issues, and the Court’s decision and reasoning. The significance of each case is also explained, making clear its impact on citizens and law enforcement. The book provides students and practitioners with historical and social context for their role in criminal justice and the legal...