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Maurice Lacroix
The watchmaker Maurice Lacroix is a relatively late arrival in the Swiss luxury watch industry. Yet, in its less than 45-year history, it has managed to establish itself in the crowded global field of Swiss luxury watch brands. Based in Saignelégier, Switzerland, in the Jura region of the country, Maurice Lacroix had its breakout success in the 1990s with the Calypso collection, which helped establish the brand as a true player in the field. Later on, the collection became an inspiration for the current Aikon collection - the brand's signature model series. Since 2008, Maurice Lacroix, in cooperation with DKSH, the Zurich-based market expansion services provider (which is now also its major...
Fixposition
Fixposition, a tech startup based in Switzerland, was founded in 2017 at the Incubator Lab of the Swiss Federal Institute of Technology (ETHZ). In less than three years' time, it has established a name for itself with its autonomous navigation technology. As the company expands, it also recently secured a seed-round investment from a venture capital firm in Silicon Valley. Fixposition's CEO, and one of its founders, Dr. Su, finds himself at a point where there is a need to assess where Fixposition stands in the marketplace and to consider what should be the company's next move. In order for Fixposition to achieve a leading position in a very fast-changing sector, especially since his company operates within a volatile and immature market given the kind of technology it develops, the question continues to pressure Su: Which market(s) will be the most fruitful to pursue with the technology his company has to offer?
Sunrise and Huawei
While several of the world's major economies like the US and UK have banned Huawei's 5G technology, despite Huawei's cost-effective and leading-edge solutions, Sunrise, a local Swiss telecom service provider, decided to buck the trend and team up with Huawei to set up a 5G Joint Innovation Center (JIC) in Zurich in order to differentiate itself from other players in the market. The decision to collaborate was made with strategic considerations by both parties. The benefit for Sunrise was to gain a competitive advantage, thanks to the low cost and valuable technology provided by Huawei by being able to engage more partners in using its 5G offering, hence, demonstrating the tangible benefits of the new technology. For Huawei, the partnership with Sunrise would offer the opportunity to showcase its 5G technology and serve as a template for future business ventures in Europe and around the world. Throughout their cooperation, the two companies managed to maintain a smooth back-and-forth communication by finding common ground and focusing on their goals, albeit not without some initial hiccups due to their different cultural backgrounds.
Knorvay
For six consecutive years, sales (by volume) of the Chinese wireless presenter producer Knorvay topped the charts on Taobao.com - the biggest e-commerce platform in China. This was thanks to the company's CEO Tiger Huang, along with his wife Cathy, and their visionary entrepreneurship and long-term investment strategy focused on R&D and product quality. However, since 2018, Knorvay has faced a fierce competitor in their home market; a competitor who has overtaken Knorvay's leading position by targeting the lower end of the market with similar products priced more cheaply. CEO Tiger has had to come up with strategies to strengthen his company's competitive position.At the same time, Tiger is ...
Knorvay
For six consecutive years, sales (by volume) of the Chinese wireless presenter producer Knorvay topped the charts on Taobao.com - the biggest e-commerce platform in China. This was thanks to the company's CEO Tiger Huang, along with his wife Cathy, and their visionary entrepreneurship and long-term investment strategy focused on R&D and product quality. However, since 2018, Knorvay has faced a fierce competitor in their home market; a competitor who has overtaken Knorvay's leading position by targeting the lower end of the market with similar products priced more cheaply. CEO Tiger has had to come up strategies to strengthen his company's competitive position.At the same time, Tiger is also ...
Swiss China Link AG
This ALL SWISS case study documents the efforts of a young Swiss entrepreneur, Rolf Gubler, who dreamed of opening a store in Beijing that exclusively sold Swiss goods - in order to take advantage of Switzerland's positive image with Chinese consumers. The case follows Rolf's venture in China from the inception of the idea, through various business plans, to the establishment of the ALL SWISS shop, and ultimately to the eventual sale of the business to a Chinese business partner.In Part B, Rolf makes the decision to embark on his Beijing venture. Rolf faced various challenges and bureaucratic hurdles setting up a business in China and running the All Swiss shop from 2012 to 2014. Eventually however, he sold the business to one of his employees and returned to Switzerland for personal reasons.
Mord in Switzerland Band 2
Nach dem Erfolg des Vorgängers "Mord in Switzerland" (2013), präsentieren die Herausgeberinnen Mitra Devi und Petra Ivanov eine weitere Sammlung spannender Stories. "Mord in Switzerland 2" enthält 18 ernste, humorvolle und packende Kriminalgeschichten von bekannten Schweizer Autorinnen und Autoren sowie von vielversprechenden Neuentdeckungen. Sie alle treiben in 18 Kantonen literarisch ihr Unwesen; morden, rauben, stehlen und betrügen von Genf bis ins Engadin, vom Bodensee bis zum Lago Maggiore. Diesmal sind auch französische, italienische und rätoromanische Kurzkrimis dabei, die ins Deutsche übersetzt werden. Ein lustvoller Sprung über die Sprachgrenzen mit viel Lokalkolorit, eingebettet in mitreissende Geschichten. Typisch schweizerisch und erstaunlich international.
Uno sguardo musicale sul mondo Arabo-Islamico
Il libro analizza lo sviluppo temporale della musica nel mondo arabo-islamico, dal pre-islam fino alla realtà dei nostri giorni, seguendo il percorso che pensieri e atteggiamenti, strumenti e sonorità hanno avuto a contatto con civiltà diverse. In particolare vengono approfonditi la funzione della musica in rapporto alla cosmologia e alla recitazione del Corano, nonché il rapporto donna-musica nella società islamica, che nel corso della storia ha rivelato la tendenza ad accomunare nella discriminazione i due soggetti in quanto capaci di suscitare emozione, piacere e divertimento. Una intera sezione del libro è dedicata alla "donna", che viene presentata innanzi tutto nella sua veste sociale, ossia andando a conoscere quello che è il suo specifico ruolo nella società musulmana, per poi ripercorrere nella storia il suo rapporto piuttosto travagliato con la musica. UN APPASSIONANTE VIAGGIO NEL TEMPO, DOVE LA MUSICA APPARE COME UN MEZZO DI CONOSCENZA PER TENTARE DI COMPRENDERE, CONTRO OGNI PREGIUDIZIO, POSIZIONI E ATTEGGIAMENTI DELLA CIVILTÀ ISLAMICA CHE AGLI OCCHI OCCIDENTALI APPAIONO TALVOLTA INCOMPRENSIBILI.
Top Incomes
This volume brings together an exciting range of new studies of top incomes in a wide range of countries from around the world. The studies use data from income tax records to cast light on the dramatic changes that have taken place at the top of the income distribution. The results cover 22 countries and have a long time span, going back to 1875.
