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The Driver in the Driverless Car
“[An] excellent and wide-ranging review of our responses to accelerating technological change” from the authors of Your Happiness Was Hacked (Financial Times). Tech experts Vivek Wadhwa and Alex Salkever describe dozens of astonishing technological advances in this fascinating and thought-provoking book, which asks what kind of future lies ahead—Star Trek or Mad Max? Breakthroughs such as personalized genomics, drones, self-driving vehicles, and artificial intelligence could make our lives healthier, safer, and easier. On the other hand, the same technologies raise the specter of a frightening future—eugenics, a jobless economy, a complete loss of privacy, and ever-worsening economic...
Your Happiness Was Hacked
“Technology is a great servant but a terrible master. This is the most important book ever written about one of the most significant aspects of our lives—the consequences of our addiction to online technology and how we can liberate ourselves and our children from it.” —Dean Ornish, M.D. Founder & President, Preventive Medicine Research Institute, Clinical Professor of Medicine, UCSF, Author, The Spectrum Technology: your master, or your friend? Do you feel ruled by your smartphone and enslaved by your e-mail or social-network activities? Digital technology is making us miserable, say bestselling authors and former tech executives Vivek Wadhwa and Alex Salkever. We've become a tribe ...
The Driver in the Driverless Car
Teaching readers to evaluate the potential impact of any new technology, this book presents three simple questions to ask: Does it have the potential to benefit everyone equally? What are its risks and rewards? And does it promote autonomy or dependence? --
From Incremental to Exponential
“This timely book reminds us that innovation is agnostic about where it's created.” —Satya Nadella, CEO, Microsoft Over and over, we see big legacy businesses getting beaten to the punch by energetic little start-ups. It seems like innovation can come from only the bottom up or from the outside in. But tech experts Vivek Wadwha and Ismail Amla are here to tell you that “big equals slow and stodgy” is a myth. Based on decades of experience working with both the world's leading brands and disruptive start-ups, this book explores the opportunity legacy companies have to create new markets, supercharge growth, and remake their businesses by combining the mindset and tool belt of start-...
Roadmap to a Brighter Future
A Wall Street Journal and Publishers Weekly bestseller America's best days should still lie ahead. Here’s the realistic and definitive path to get us there. The future doesn’t just happen. It’s a choice that we can and must help determine. But as our deeply divided nation reels from converging crises and seemingly intractable discord, where do we begin when the stakes are unfathomably high? With multiple possible futures before us, Americans need to understand the specific consequences of our immediate choices, seize the opportunity to renew the nation's promise, and set the stage to benefit current and future generations. If we chart our course correctly, we can emerge from our curren...
Gender and the American Presidency
In Gender and the American Presidency: Nine Presidential Women and the Barriers They Faced, Theodore F. Sheckels, Nichola D. Gutgold, and Diana Bartelli Carlin invite the audience to consider women qualified enough to be president and explores reasons why they have been dismissed as presidential contenders. This analysis profiles key presidential contenders including Barbara Mikulski, Nancy Pelosi, Nancy Kassebaum, Kathleen Sebelius, Christine Gregoire, Linda Lingle, Elizabeth Dole, Dianne Feinstein, and Olympia Snowe. Gender barriers, media coverage, communication style, geography, and other factors are examined to determine why these seemingly qualified, powerful politicos failed to win the White House.
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Safe to Great
How do today’s leaders move from playing it safe to playing for great? In a volatile time of climate crisis, global pandemics, and disruptive technologies, leaders may find themselves clinging to fear-based mindsets that favor individualism over collectivism – inadvertently controlling their teams rather than inspiring genuine commitment in them. To navigate uncertainty and seize emerging opportunities, leaders must move toward a more facilitative, enabling approach that centers on purpose before profit and the team before the individual. In Safe to Great, consultant, keynote speaker, and author Skip Bowman outlines an integrated organizational and leadership development process for impl...
Handbook of Market Segmentation
Develop a successful strategy for segmenting high-tech and industrial markets! Whether it's due to a lack of focus, lack of time, or just bad planning, most companies fall short of the mark in their target marketing. The Handbook of Market Segmentation, 3rd Edition: Strategic Target Marketing for Business and Technology Firms is a practical, how-to guide to what marketers need to know about defining, segmenting, and targeting business markets: assessing customer needs; gauging the competition; designing winning strategies; and maximizing corporate resources. The latest edition of this marketing classic combines content and features from the previous editions with an emphasis on successful pr...
