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Winning Results with Google Ad Words
Don’t get lost in the digital haystack! With thousands of links for every search, the chances of your products being found online are slimmer than a needle. But there’s good news: you can pinpoint your marketing message with help from Winning Results with Google AdWords. You'll discover AdWord essentials, how to bid for and win the keywords you want, how to track your results, and much more. Create a profitable ad campaign using online marketing, paid search, targeting, and leveraged branding.
Multiple Sclerosis and CNS Inflammatory Disorders
Multiple Sclerosis and CNS Inflammatory Disorders is a practical guide to effective care of patients with multiple sclerosis and other neuroimmunologic and CNS inflammatory disorders. It provides the scientific basis of multiple sclerosis including etiology, epidemiology, and pathogenesis. It covers the diagnostic process, the course of the disease and prognosis, and the use of MRI in diagnosis and disease monitoring. Disease-modifying treatment algorithms for relapsing-remitting multiple sclerosis, switching therapy, and progressive multiple sclerosis treatment algorithms are all discussed in detail. It also addresses multiple sclerosis in childhood and pregnancy and includes assessment of alternative therapies. This new addition to the Neurology in Practice series contains practical guidance and learning features: • Algorithms and guidelines • “Tips and Tricks” boxes on improving outcomes • “Caution” warning boxes to avoiding problems • “Science Revisited”—quick reminders of the basic science principles necessary for understanding Multiple Sclerosis and CNS Inflammatory Disorders is an ideal reference for neurologists in practice and training.
The Deportation Machine
"By most accounts, the United States has deported around five million people since 1882-but this includes only what the federal government calls "formal deportations." "Voluntary departures," where undocumented immigrants who have been detained agree to leave within a specified time period, and "self-deportations," where undocumented immigrants leave because legal structures in the United States have made their lives too difficult and frightening, together constitute 90% of the undocumented immigrants who have been expelled by the federal government. This brings the number of deportees to fifty-six million. These forms of deportation rely on threats and coercion created at the federal, state...
Mediation Advocacy
"Mediation is not a soft option for the advocate. If you are unprepared, if you do not know what to expect, if you do not know what you are doing, your client will be at a considerable disadvantage and you will come unstuck. This book is aimed at lawyers and other professional advocates who represent clients in mediation. It is written not only for ""first-timers"" needing to learn about the basics of mediation very quickly, particularly as to what they should expect and how they should prepare. More seasoned advocates wishing to specialise in mediation advocacy and who want to develop the particular skills that it requires will also find it invaluable. ""The advocacy skills necessary in a mediation are quite different from those required for the (usually civilised) battle that takes place in a courtroom. That is why Mediation Advocacy is such a valuable book. It gives a great deal of very useful advice as to how to prepare for and conduct a mediation from beginning to end. It is an
Of Mind and Other Matters
This book displays both the remarkable diversity of Goodman's concerns and the essential unity of his thought. As a whole the volume will serve as a concise introduction to Goodman's thought for general readers, and will develop its more recent unfoldings for those philosophers and others who have grown wiser with his books over the years.
Detour Before Midnight
June 21, 2014, marks the fiftieth anniversary of the infamous Neshoba County murders of civil rights workers James Chaney, Michael Schwerner, and Andrew Goodman. And, while it is good to remember and honor the victims of such devastating tragedies, it is also painful-particularly for those personally connected. "Detour Before Midnight" is a unique historical memoir that casts you right in the heart of Mississippi during the Freedom Summer of 1964, rendering the civil rights movement through the passionate eyes of a young African American girl. Bernice Sims was just a teenager in the early 1960s, but she was already a member of the NAACP. She was also one of the last people ever to see Chaney, Schwerner, and Goodman alive. The three men made an unscheduled stop at her family's house on their way to investigate the charred remains of a voter registration site. Bernice begged them to take her with them on what would end up being their last mission. They refused. "Detour Before Midnight" demonstrates one woman's remarkable courage to overcome years of grief and survivor's guilt in order to finally offer her personal tribute to these men.
