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Brand Experience & Trade Fair Design Annual 2023/24
- The standard work in the trade fair design community - About 60 outstanding international projects When it comes to sustainable brand presentations, the question is no longer whether we can conserve resources and build green, but how! Sustainability has become a must. But to make circular brand spaces a reality, everyone - from exhibitors to designers to visitors - needs to pull in the same direction. The new issue of the Brand Experience & Trade Fair Design Annual features successful examples that demonstrate an intentional approach to people and the environment - and are inspiring to boot. Text in English and German.
Atlas-Forum
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Atelier Markgraph
This publication presents the works and motivation of the Frankfurt design office, Atelier Markgraph. For decades the disciplines of museum exhibition design and trade fair shows remained separate. New demands on museums, and new technologies for presenting information have brought the areas of practice closer. But some design agencies saw and even anticipated the potential of bringing these skills together. Atelier Markgraph in Frankfurt is one such. This new title in the awardwinning rockets series shows how Atelier Markgraph has built up and employs such a range of skills, whether for the Frankfurt Ballet or the Deutsche Bank, for Peter Gabriel or Dalmler Chrysler.
Rolf Heide
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Song Catalogue
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