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Innovations for our Future
Foresight has experienced a great upswing in the last few years, partly in view of the Millenium. Innovations for our Future describes not only the big development trends of the future in research and technology, but also the re-discovery of the Delphi method. The Delphi method is not new, but with further developed methodology it is being used increasingly to take stock of innovative future developments. The book describes results of the widespread national survey of 1998, a German-Japanese comparison, another comparison with the preceding Delphi study as well as its utilization and implementation.
MOLECULAR PHARMACEUTICS (NANO TECHNOLOGY & TARGETED DDS)
Welcome to "Molecular Pharmaceutics (Nanotechnology & Targeted DDS) (NTDS) (MPH 201T)". This book is designed to serve as a comprehensive resource for students, researchers, and professionals interested in delving into the fascinating intersection of molecular pharmaceutics, nanotechnology, and targeted drug delivery systems (DDS). In recent years, the field of molecular pharmaceutics has witnessed unprecedented growth and innovation, propelled by advancements in nanotechnology and targeted drug delivery strategies. These developments have revolutionized the way we approach drug design, delivery, and therapy, offering new avenues for personalized medicine and enhanced therapeutic outcomes. W...
An Introduction to Biomaterials
A practical road map to the key families of biomaterials and their potential applications in clinical therapeutics, Introduction to Biomaterials, Second Edition follows the entire path of development from theory to lab to practical application. It highlights new biocompatibility issues, metrics, and statistics as well as new legislation for intelle
Das Schweizer Buch
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MBA Marketing
Dans cet ouvrage "tout en un", 26 auteurs prestigieux experts dans leur domaine vous offrent, pour la première fois, une synthèse complète de la fonction marketing. Tous les thèmes de la science marketing sont abordés : Études de marché, positionnement, Segmentation, ciblage, lancement, Distribution, prix, communication, Marque, CRM, stratégie, Design, B-to-B, globalisation... Et... Des thèmes transversaux pour mettre en perspective vos savoirs. Chaque article répond clairement à une problématique, avec des encadrés illustratifs et, à chaque fois, une bibliographie utile et l'essentiel de ce qu'il faut retenir. S'adressant aussi bien aux étudiants en MBA, en école de commerce...
