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Multidisciplinary Perspectives Towards Building a Digitally Competent Society
The world is undergoing a transformation as technology enters every ecosystem. Subsequently, there is a need to develop higher-order digital skills to ensure one's employability as professionals need to build digital competencies to remain competitive in the current work environment. Additionally, businesses must also continue to update their digital practices in order to remain relevant. Multidisciplinary Perspectives Towards Building a Digitally Competent Society explores multidisciplinary perspectives towards building a more digitally competent society, considers new business models and the need for organizations and individuals to develop the right mindset to embrace digitalization, and discusses how social capital can become a key driver in crafting a whole new digitally competent social fabric. Covering topics such as technological transformation, social media, and corporate social responsibility, this reference work is ideal for corporate practitioners, business owners, policymakers, scholars, researchers, practitioners, instructors, and students.
WHO AM I ?
Who Am I? A species. A human with flesh and blood. An individual with virtues and flaws. Or an undiscovered spirit. Who Am I? Do I belong to this life that I am birthed in? Or am I bound to transcend the limitations of this life? What is my identity? Is how people identify me my reality or I have yet to find my identification? Who am I? It is a question of purpose. It is both a path-finder and a path-breaker. Or let's just put it like this- ‘this question ought to be a path-breaker to become a path-finder’. You see we are all looking for ourselves. Some are on the verge of finding themselves. Others have just begun the process. Furthermore, there is a section of people comfortable playing the identity imposed on them. Whatever, people’s state is. Everyone has an answer to this question and those who don't still choose to answer this with uncertainty. Who Am I, includes us in this life. Hence, 20 co-authors have come on board to address this question and share their understanding of themselves.
Living on the 'Adge' in Jhande Walan Thompson
Living on the 'Adge' in Jhande Walan Thompson is a Bill-Bryson-esque tale of Sunil Gupta's twenty-three-year-long expedition Through the Looking Glass in the madcap wonderland of Indian advertising. A delightful and quirky narrative with a wonderful cast of characters and companies (a virtual who's who of advertising and marketing), inimitable descriptions and hilarious episodes, it presents a valuable and irreverent history of the growth and development of an increasingly important and yet largely unknown sector of the industry. Sunil's gift of observation and portraiture and his original use of language and metaphor are truly remarkable. Dig in and discover how Sunil likes his coffee without any sweetener. You won't find any aspartame in his writing either. And you'll find a lot to laugh about, admire and ponder over along the way.
Genetic Engineering
The book Genetic Engineering although developed for B.Sc., students of all Indian Universities is also useful to students of M.Sc. BE/B.Tech and Medical entrance exams. The matter is presented in simple,lucid language and student friendly style. Well illustrated pictures support to clarify the text. Glossary and Index at the end of the book helps students for easy reference and understanding.
Invertebrate Zoology (Multicolour Edition)
For B.Sc. and B.Sc(hons.) students of all Indian Universities & Also as per UGC Model Curriculum. The multicoloured figures and arrestingly natural photographs effectively complement the standard text matter. The target readers shall highly benefit by correlating the content with the muliticoloured figures and photographs The book has been further upgraded with addition of important questions: long, short, very short and multiple questions in all chapters. A complete comprehensive source for the subject matter of various university examinations.
Molecular Biology (Multicolour Edition)
Molecular Biology
Genetics, 9th Edition (Multicolour Edition)
This book is especially prepared for the students of B.Sc. and M.Sc. of different Indian Universities as per UGC Model Curriculum. Students, preparing for Medical Entrance Examination, IAS, IFS, and PCS etc. will also be benefited by this book. At the end of some chapters of Genetic Engineering may enlighten the target readers. Entirely new information on Quantitative Genetics and Immunogenetics may enthral the readers. MCQ's ans answers will also be helpful for the students to strngthen their self confidence. By the help of numerous figures, many tables, boxes and coloured photographs, this book has tried to serve a balanced account of Classical Genetics and Modern Molecular Genetics. This book is for Graduate, P.G. students of Biophysics, Microbiology& Biological Sciences.
