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Air Transportation
Now in its Seventh Edition, Air Transportation: A Management Perspective by John Wensveen is a proven textbook that offers a comprehensive introduction to the theory and practice of air transportation management. In addition to explaining the fundamentals, this book now takes the reader to the leading edge of the discipline, using past and present trends to forecast future challenges the industry may face and encouraging the reader to really think about the decisions a manager implements. The Seventh Edition brings the text right up to date with a new opening chapter, titled 'The Airline Industry: Trends, Challenges and Strategies', setting the context for all that follows within the book, a...
General Aviation Marketing and Management
An introduction to the principles of marketing and management as applied to the general aviation industry. The text explores the motivations and chracteristics unique to each market for general aviation aircraft and the importance of the Fixed Based Operator in the marketing process.
Foundations of Aviation Law
Foundations of Aviation Law is an easy-reading general primer into the often complex world of aviation law, written for aviation students as well as legal professionals who are looking for broad-based, introductory coverage of the subject. The text begins with basic legal concepts that build a foundation for in-depth exploration of aviation-specific subject matter. This allows the instructor to utilize one text in situations where a basic foundation in law is required before moving into aviation law specifics. It includes citations to relevant and key court decisions that provide a solid underpinning for the student of aviation law. The book is divided into six general categories, with fifteen relevant sub-chapters, allowing focused learning into particular areas of law. Throughout it features chapter summaries, key word indices and review questions. The design easily allows instructors to develop syllabi that spotlight the specific area of law that they are interested in exploring, providing comprehensive coverage of both traditional introductory legal concepts and topical aviation subject matter.
The American Aviation Experience
This book is designed to be a primary text for courses in aviation history and development and aviation in America. The seventeen chapters in The American Aviation Experience: A History range chronologically from ancient times through the Wright brothers through both world wars, culminating with the development of the U.S. space program. Contributors also cover balloons and dirigibles, African American pioneers in aviation, and women in aviation. These essayists--leading scholars in the field--present the history of aviation mainly from an American perspective. The American Aviation Experience includes 335 black-and-white photographs, two maps, and an appendix, "Leonardo da Vinci and the Science of Flight.."
Air Transportation
Now in its Eighth Edition, Air Transportation: A Management Perspective by John Wensveen is a proven textbook that offers a comprehensive introduction to the theory and practice of air transportation management.
Peterson's Graduate Programs in Business, Education, Health, Information Studies, Law & Social Work 2012
Peterson's Graduate Programs in Business, Education, Health, Information Studies, Law & Social Work 2012 contains a wealth of info on accredited institutions offering graduate degrees in these fields. Up-to-date info, collected through Peterson's Annual Survey of Graduate and Professional Institutions, provides valuable data on degree offerings, professional accreditation, jointly offered degrees, part-time & evening/weekend programs, postbaccalaureate distance degrees, faculty, students, requirements, expenses, financial support, faculty research, and unit head and application contact information. There are helpful links to in-depth descriptions about a specific graduate program or department, faculty members and their research, and more. Also find valuable articles on financial assistance, the graduate admissions process, advice for international and minority students, and facts about accreditation, with a current list of accrediting agencies.
Management Education and Training
This work explains to future and practising managers how their Eastern European counterparts view the world of international management. It examines: management education; the concept of international competition; and consumer behaviour as perceived by Eastern European managers.
Introduction to Risk Management and Insurance
Prentice Hall出版公司授权出版
Air Transportation
Now in its sixth edition, Air Transportation by John Wensveen is a proven textbook that offers a comprehensive introduction to the theory and practice of air transportation management. In addition to explaining the fundamentals, this book now takes the reader to the leading edge of the discipline, using past and present trends to forecast future challenges the industry may face and encouraging the reader to really think about the decisions a manager implements. The Sixth Edition contains updated material on airline passenger marketing, labor relations, financing and heightened security precautions. Arranged in sharply focused parts and accessible sections, the exposition is clear and reader-friendly. Air Transportation is suitable for almost all aviation programs that feature business and management, modular courses and distance learning programmes, or for self-directed study and continuing personal professional development.
Airport Planning & Management
"Offering expert guidance on airport site selection, design, access, financing, law and regulation, security, capacity, technological advances, and other issues important to the development and management of airports, Airport Planning and Management brings you a true insider's view of airport decision making. Along the way, noted aviation author Alexander T. Wells provides review questions that make this book perfect as a text or self-study tool."--Jacket.
