Welcome to our book review site go-pdf.online!
You may have to Search all our reviewed books and magazines, click the sign up button below to create a free account.
Business in Context
Provides an introduction to business functions, issues and activities and to the way they interact with their environment. It is the core text for the Business In Context Series which serves as a stand-alone introduction to business studies. An ELBS/LPBB edition is available.
Finance and Accounting for Business
Covering the major topic areas the market would expect at this level, this book does not patronise but instead allows the reader to develop their knowledge of the subject from the basis of their own experience. The text is replete with examples drawn from real cases.
Developing Innovative Organizations
Dedicated to the captains and coaches of innovation, this book disucsses in depth the capabilities organizations must develop if they want to grow and compete in an innovation-intensive environment
Improving Organizational Effectiveness with Enterprise Information Systems
Information and communication technologies are widely used to improve organizational efficiency and ensure effective workflows. Technology and software systems provide the opportunity to improve productivity and efficiency when used correctly; however, professionals continue to encounter challenges in a variety of settings. Improving Organizational Effectiveness with Enterprise Information Systems analyzes the challenges and solutions associated with integrating new technologies in organizations, including key topics in cloud computing, project management, and operational procedure development and implementation. This publication is an essential reference source for senior managers, CIOs, ICT professionals, project managers, researchers, academicians, and upper level students interested in the applications and advances in ICTs and IS.
Marketing Management
The classic Marketing Management is an undisputed global best-seller – an encyclopedia of marketing considered by many as the authoritative book on the subject.
The Strategy Book
Thinking strategically is what separates managers and leaders. Learn the fundamentals about how to create winning strategy and lead your team to deliver it. From understanding what strategy can do for you, through to creating a strategy and engaging others with strategy, this book offers practical guidance and expert tips. It is peppered with punchy, memorable examples from real leaders winning (and losing) with real world strategies. The Strategy Book focuses on how you can create powerful strategies to deliver success in a competitive world. It answers the following questions: What do we know about strategy? What can creative strategy do for you? How can you effectively create winning stra...
Handbook of Research on Techno-Entrepreneurship, Second Edition
With chapters focusing on China, India, Southeast Asia and South America, the Handbook explores views on the new hot spots in techno-entrepreneurship development.
Strategic Tools and Methods for Promoting Hospitality and Tourism Services
Tourism marketing is a vital tool in promoting the overall health of the global economy by not only bringing necessary revenue to a particular region, but also providing an opportunity for tourists to explore another culture, building tolerance and overall exposure to different ways of life. Strategic Tools and Methods for Promoting Hospitality and Tourism Services provides interdisciplinary perspectives in the areas of global tourism and hospitality. Highlighting cultural boundaries of strategic knowledge management through the use of case studies and theoretical research, as well as the opportunities and challenges of tourism marketing, this publication is an essential reference source for academicians, research scholars, marketing professionals, graduate-level students, and industry professionals interested in international travel and the vacation industry.
Cambridge Academic English B1+ Intermediate Student's Book
Cambridge Academic English is a three-level integrated skills course for higher education students at university or on foundation courses. The B1+ Intermediate Student's Book introduces students to the characteristics of written and spoken academic texts. Students are guided towards developing relevant strategies for setting study goals and approaching these texts. From asking for help, understanding essay questions to planning essay paragraphs and listening for gist and detail, students have a wealth of opportunities to practice all core academic skills. The course develops independent learning skills and critical thinking through 'Study Tips' sections and allows for personalisation of learning in the 'Focus on your subject' sections. Five lecture skills units provide authentic practice in listening to lectures and note-taking.
Introduction to Management
This brand new textbook equips the next generation of managers with the skills to succeed in a global business environment. Skillsets help students improve both their academic work and their employability, a truly international range of case studies broadens their horizons, and practitioner insights show them how skills are used in the real world.
