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These books are created in a comfortable, strong trim size to fit growing hands and are sure to attract a baby's attention! Baby, Boo! introduces the child to early concepts of facial recognition through photographs of other babies. Night, Night! is the perfect little book for bedtime. The books uses photographs of other babies and strong graphics of familiar objects that baby will recognise and respond to.
Adult Nursing Practice: Using evidence in care enables today's students and newly qualified nurses develop the knowledge and skills they need to deliver, and lead care tomorrow. Reflecting the principles of evidence-based care, this textbook helps students learn to manage patients with common conditions and fundamental health needs so they can provide the best possible evidence-based care every day.
Steel companies were at the birth of the modern business corporation. The first billion dollar corporation ever formed was U.S. Steel in 1901. By the mid-twentieth century the steel mill and the automobile plant were the two pillars upon which the twentieth century industrial economy rested. Given the scale of capital and operations, vertical integration was seen to be pivotal, from the raw materials of iron ore and coal on one end of the supply chain to the myriad of finished products on the other. By the end of the twentieth century, however, things had dramatically changed. Take a look inside for a brilliant and concise history of the steel industry. The author has put together a true pre...
As marketing professionals look for more effective ways to promote their goods and services to customers, a thorough understanding of customer needs and the ability to predict a target audience’s reaction to advertising campaigns is essential. The Handbook of Research on Social Marketing and Its Influence on Animal Origin Food Product Consumption is a critical scholarly resource that examines the role of social marketing in understanding and changing behavior regarding the negative impacts of consuming animal-based foods. Featuring coverage on a broad range of topics, such as the psychology of meat consumption, food waste, and meat substitutes, this publication is geared towards academicians, students, and professionals seeking current research on social marketing interventions and the demarketing of meat.
“Riveting.” —The New York Times Book Review Hundreds of miles from civilization, two ships wreck on opposite ends of the same deserted island in this true story of human nature at its best—and at its worst. It is 1864, and Captain Thomas Musgrave’s schooner, the Grafton, has just wrecked on Auckland Island, a forbidding piece of land 285 miles south of New Zealand. Battered by year-round freezing rain and constant winds, it is one of the most inhospitable places on earth. To be shipwrecked there means almost certain death. Incredibly, at the same time on the opposite end of the island, another ship runs aground during a storm. Separated by only twenty miles and the island’s treac...
This book is for programmers, scientists, and engineers who have knowledge of the Python language and know the basics of data science. It is for those who wish to learn different data analysis methods using Python and its libraries. This book contains all the basic ingredients you need to become an expert data analyst.
This collection of new research brings together state of the art thinking by 46 experts from academia and business on all key aspects of Islamic Finance. Individual volumes deal with the key issues of: Political Economy, Values and Aspirations; Growth, Performance and Efficiency; Stability and Risk.
“An engrossing microcosm of the internet’s Wild West years” (Kirkus Reviews), award-winning journalist David Kushner tells the incredible battle between the founder of Match.com and the con man who swindled him out of the website Sex.com, resulting in an all-out war for control for what still powers the internet today: love and sex. In 1994, visionary entrepreneur Gary Kremen used a $2,500 loan to create the first online dating service, Match.com. Only five percent of Americans were using the internet at the time, and even fewer were looking online for love. He quickly bought the Sex.com domain too, betting the combination of love and sex would help propel the internet into the mainstr...