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Sports Management and Sports Humanities
This book focuses on (1) sports management, (2) sports economics and policy, and (3) sports humanities. The fact that sports humanities is a part of the sports management education program means that a person with extensive knowledge—not only business-related comprehension but also acquaintance with art-related fields, such as the humanities and law—will play a central role in sports management in the next generation. The former two parts aim to provide a clear understanding of sports management and marketing, including the motivational and/or emotional components of fan behavior and sports participation, sports club management, sports sponsorship, athlete reputation management, sports e...
Physical Activity, Exercise, Sedentary Behavior and Health
The aim of this book is to present current views about physical activity and the benefits of physical activity in preventing and ameliorating various health conditions that are of worldwide concern. This book was developed as a compilation of the accomplishments of the five-year Global COE (Center of Excellence) “Sport Sciences for the Promotion of Active Life” Program at the Faculty of Sport Sciences of Waseda University, Saitama, Japan. The first part establishes the research methodology and discusses the current status of physical activity. Topics covered include the prevalence of physical inactivity and highly sedentary behavior in different populations as well as strategies that can...
Routledge Handbook of Sport and COVID-19
This book examines the initial impact of the coronavirus pandemic on global sport and the varying consequences of the sport shutdown on all levels of society. It also considers the many lessons that have been learnt so that sport stakeholders can successfully adjust and operate under the "new normal." Featuring authors, cases and examples from around the world, the book explores the impact of COVID-19 on sport at all levels, from community sport – where local clubs, gyms and development programmes had to find ways to survive with pitches closed and projects cancelled – to the major professional sport leagues and sport mega-events, with events postponed and teams playing in empty stadia. ...
Sports Injuries and Prevention
This book presents the incidence of sports-related injuries, the types of injuries specific to particular sports, and the importance of factors such as age and gender. Possible injury mechanisms and risk factors are presented based on an analysis involving recent scientific findings. A variety of sports are included to allow the reader to better generalize the results as well as to apply appropriate procedures to specific sports. The authors have emphasized basic scientific findings to help the reader gain a broad knowledge of sports injuries. The potential audience includes medical doctors, physical therapists, athletic trainers, coaches and interested parents. This book is expected to play...
Sports Performance
This book focuses on sports performance. According to the Longman Dictionary of Contemporary English, "performance" refers to "how well or badly a person, company etc. does a particular job or activity" and "high performance" describes "cars, computers etc. that are able to go faster, do more work etc. than normal ones". In the 100-m dash Usain Bolt is indubitably the fastest person in history and Javier Sotomayor, the world record holder in the high jump, has exhibited the highest level of performance in this event. In these contests, the index of sports performance is unitary; it is simply the time or the jumping/throwing distance. What is it that allows such performers to achieve the fast...
Place Event Marketing in the Asia Pacific Region
This book explores the fascinating phenomenon of place event marketing in the Asia Pacific region. It examines procedures in the promotion and branding of places that use events to shape their identities. It considers how events are used in forming a branded image of a place and disseminate information about it. This innovative book offers theoretical insights of the opportunities and challenges related to place event marketing. With contributions from leading thinkers in the field, chapters also draw on empirical examples to showcase a variety of events across the Asia Pacific, such as MICE, sporting events, festivals, and religious and cultural celebrations. The book explores the importanc...
Routledge Handbook of Sport in China
This is the first book to offer a comprehensive overview of the history and development of sport from the ancient to the contemporary era in China. It addresses the gap between the vibrant academic scholarship within China and the limited understanding of Chinese sport outside of the country. It opens different perspectives on Chinese sport and addresses a wide range of issues central to the development of sport in the context of Chinese culture, politics, economy, and society. It explores a diverse set of topics including the history of Chinese traditional sport, the rise of modern sport and the Olympic movement, sport and nationhood, sport and politics and international relations, sport an...
The Sport Mega-Events of the 2020s
This book explores various social, cultural, political and economic issues through the lenses of various sport mega-events in the twenty-first century, including the Olympic Games, and the World Cup and European Championships in football. In a time where sport mega-events are closely followed by controversies, legacy discourses and questions of their governance, the chapters within this book showcase why sport mega-events continue to ignite important questions for scholars, commentators, fans and sport and political authorities. By covering various topics emerging around sport mega-events such as physical activity, legacies, rhetoric, media coverage, environmental impacts, diplomacy and spec...
Einfluss massenmedialer und interpersonaler Kommunikation
Anne-Christin Hoffmann untersucht den Einfluss massenmedialer und interpersonaler Kommunikation auf die Relevanzbeurteilung von Themen. Sie legt den Blick darauf, unter welchen Rahmenbedingungen Rezipienten welche Ereignisse als wichtig für sich, ihr soziales Umfeld und die Gesellschaft einschätzen. Das Zusammenspiel von Gesprächen und Mediennutzung in Medienwirkungsprozessen betrachtet sie exemplarisch anhand der Fußball-Europameisterschaft 2016. Als Großereignis stößt es Kommunikation in öffentlichen, teil- und nicht-öffentlichen Räumen an. Den Effekt dieser unterschiedlichen Kommunikationsformen auf die Beurteilung der Themenrelevanz analysiert sie mithilfe eines Mehrmethodendesigns, bestehend aus zwei Inhaltsanalysen, einer Tagebuchstudie sowie einer Online-Befragung.
