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Childhood Bilingualism
First published in 1987. This volume is based primarily on a conference on childhood bilingualism held at New York University on June 25 and 26, 1982 with an interest in exploring the nature of bilingual cognition and the effect of bilingualism on psychological development.
Psychology Library Editions: Psycholinguistics
Psychology Library Editions: Psycholinguistics brings together as one set, or individual volumes, a series of previously out-of-print titles, originally published between 1970 and 1990. From a variety of academic imprints this set reflects the growth of psycholinguistics as a serious scientific discipline in its own right. It provides in one place a wealth of important reference sources from a wide range of authors expert in the field.
Hispanic Marketing
This book is about strategic thinking in Hispanic marketing. The size and economic importance of the Hispanic market in the US are attracting enormous attention. The buying power of the US Hispanic market is now larger than the GDP of the entire country of Mexico, and it is the second largest Hispanic market in the world. Businesses and institutions have launched major initiatives to reach this important segment. Yet, the number of qualified individuals who understand the market is small; and many of those already catering to the market still struggle to learn about its intricacies. This book is a cultural approach to Hispanic marketing. Each of the chapters describes and explains the cultur...
Concepts in Composition
A textbook for composition pedagogy courses. It focuses on scholarship in rhetoric and composition that has influenced classroom teaching, in order to foster reflection on how theory impacts practice.
Handbook of Foreign Language Communication and Learning
This volume focuses on how far the policies, principles and practices of foreign language teaching and learning are, or can be, informed by theoretical considerations and empirical findings from the linguistic disciplines. Part I deals with the nature of foreign language learning in general, while Part II explores issues arising from linguistic, socio-political, cultural and cognitive perspectives. Part III and IV then consider the different factors that have to be taken into account in designing the foreign language subject and the various approaches to pedagogy that have been proposed. Part V finally addresses questions concerning assessment of learner proficiency and the evaluation of courses designed to promote it. Key features: provides a state-of-the-art description of different areas in the context of foreign language communication and learning presents a critical appraisal of the relevance of the field offers solutions to everyday language-related problems with contributions from renowned experts
An Introduction to the Study of Language
This is a fac simile edition of Bloomfield's An Introduction to the Study of Language (New York 1914), with an introductory article by Joseph S. Kess. Leonard Bloomfield (1887-1949) was responsible for two classic textbooks in the field of linguistics. The earlier, reproduced here, shows some striking differences to his later views, reflecting much of the then-current thinking on language matters. As such, it represents not only an interesting commentary on the theoretical development of an extremely influential linguist, but more importantly, it is a telling document in the evolving history of the discipline and a rich source for the (psycho)linguist interested in how and why we got from where we were to where we are.
Handbook of Multilingualism and Multilingual Communication
This volume is an up-to-date, concise introduction to bilingualism and multilingualism in schools, in the workplace, and in international institutions in a globalized world. The authors use a problem-solving approach and ask broad questions about bilingualism and multilingualism in society, including the question of language acquisition versus maintenance of bilingualism. Key features: provides a state-of-the-art description of different areas in the context of multilingualism and multilingual communication presents a critical appraisal of the relevance of the field, offers solutions of everyday language-related problems international handbook with contributions from renown experts in the field
Psychology of Learning and Motivation
Psychology of Learning and Motivation
Germanic Language Histories 'from Below' (1700-2000)
Focusing on the sociolinguistic history of Germanic languages, the current volume challenges the traditional teleological approach of language historiography. The 30 contributions present alternative histories of ten ‘big’ as well as ‘small’ Germanic languages and varieties in the last 300 years. Topics covered in this book include language variation and change and the politics of language contact and choice, seen against the background of standardization processes of written and oral text genres and from the viewpoint of larger sections of the population.
