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Journalism and the Development of Spanish American Narrative
A broad historical panorama of the journalist/narrative interaction, exploring the impact of journalism and journalistic rhetoric on the development of Spanish American narrative.
Directing Health Messages Toward African Americans
First Published in 1998. Since the research for this book was completed in 1995, the Clinton Health Security Act of 1993 has vanished. The proposed comprehensive benefits that were to be guaranteed to every American never materialized. Pres. Clinton was never able to present an acceptable way to pay for the system, and Hillary Rodham Clinton, who spearheaded health care reform was relegated back to nearly invisible First Lady status. When Congress takes up health care issues today, the debate is more likely to be about late-term abortion, Medicare reform, or tobacco and smoking regulations. Minority health care—especially preventive health care—has not become part of the national debate and likely will not do so during the 20th Century. Political correctness and research on black health care issues have clashed in a way that the research in this book perhaps could have predicted.
This is PR
This text presents the history and development of public relations, an introduction to communication theory, persuasion and research methods as well as an overview of practical topics.
Encyclopedia of Communication and Information
Explores the full spectrum of communication, from careers to information technologies, in an interdisciplinary fashion. Emphasis is on both historical and current issues, topics, and people.
Mass Media Effects
This comprehensive text examines the broad issues of media effects; the specific domains where media impact has generated the most study; & it focuses on long-term issues & systems approaches.
JQ. Journalism Quarterly
Includes section "Book reviews" and other bibliographical material.
Press and Place
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