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Business Continuity Management
Business Continuity Management (BCM) is broadly defined as a process that seeks to ensure organisations are able to withstand any disruption to normal functioning. This text tackles both theortetical and empirical approaches.
Research Handbook of Women’s Entrepreneurship and Value Creation
This Research Handbook highlights the importance of women as agents of change, acknowledging women entrepreneurs’ efforts and supporting their value-creation activities. With important implications for policymaking, contributing authors direct attention to and provide evidence for the positive contribution of women entrepreneurs to the economy, regardless of their businesses’ size and formal status.
Encyclopedia of Crisis Management
From general theories and concepts exploring the meaning and causes of crisis to practical strategies and techniques relevant to crises of specific types, crisis management is thoroughly explored. Features & Benefits: @* A collection of 385 signed entries are organized in A-to-Z fashion in 2 volumes available in both print and electronic formats.@* Entries conclude with Cross-References and Further Readings to guide students to in-depth resources.@* Selected entries feature boxed case studies, providing students with "lessons learned" in how various crises were successfully or unsuccessfully managed and why.@* Although organized A-to-Z, a thematic "Reader's Guide" in the front matter groups ...
Annals of Entrepreneurship Education and Pedagogy _ 2014
A sizable gap exists between the ample demands for (and growing supply of) entrepreneurship education and our understanding of how to best approach the teaching and learning of entrepreneurship. To help close this gap, the United States Association for
A Rising Tide
Women-owned firms represent an increasingly important segment of the small business sector. According to the most recent data from the U.S. Census Bureau, there were 7.8 million women-owned firms in the United States in 2007, generating $1.2 trillion in revenues and providing employment for 7.6 million people. A Rising Tide presents the financial strategies that have helped today's bold and creative women entrepreneurs to succeed. The authors take a "lifecycle approach" in discussing the issues and strategies for different types of women-owned firms, from nascent and home-based firms to growth-oriented and technology-based enterprises. Each chapter includes real-world cases studies featuring...
Annals of Entrepreneurship Education and Pedagogy – 2016
The second edition of Annals of Entrepreneurship Education and Pedagogy provides entirely new insights into a number of the leading issues surrounding the teaching of entrepreneurship and the building of entrepreneurship programs. Prepared under the auspices of the United States Association for Small Business and Entrepreneurship (USASBE), this book features fifteen scholarly perspectives on a range of entrepreneurship education issues.
Doing Economics: A Guide to Understanding and Carrying Out Economic Research
"This handy reference text provides undergraduate students with a practical introduction to economic research methodology. 'Doing Economics : A Guide to Understanding and Carrying Out Economic Research' makes students aware of what experienced researchers know implicitly: research is fundamentally a process of constructing persuasive arguments supported by theory and empirical evidence. The text teaches students how to implement critical reading, writing, and online research skills to conduct valid and reliable research. Features include: numerous examples, including selections from scholarly and student writing, help to highlight the elements of effective research ; boxed features offer tips and guidelines for novice researchers on a variety of topics, including how to read research critically ; end-of-chapter exercises provide unique activities for students to apply what they have learned."--
The Social Employee: How Great Companies Make Social Media Work
Presents cases studies and interviews about companies that have successfully used the digital presence of its employees and customers to represent the company brand.
Crisis and the Media
How is ‘crisis’, one of the most resonating words in the modern world, related to the mass media? Is crisis independent of the discourse practices of media text and talk? This book is a collection of studies that brings together current research into the ways in which crisis is constructed and communicated in contemporary media discourse. Studies in this book advance our understanding of crises as social events that are discursively constructed, performed, responded to, but also ‘rehearsed’ as a form of social practice. Relying on the application of techniques of discourse analysis and critical discourse analysis (CDA), including visual analysis, the book provides a wealth of empirical evidence on how crisis is mediated across a range of written, oral and visual media. The book will be of interest to students and scholars of media, who combine an interest in discourse analysis with disciplines as diverse as media and cultural studies, political communication, and sociology.
Small Business
Small Business: Creating Value Through Entrepreneurship offers a balanced approach to the core concepts of starting, managing, and working in a small business. An ideal textbook for undergraduate courses in small business management and entrepreneurship, the book offers a student-friendly pedagogical framework that blends foundational research on small business with the real-world practice of business ownership. Relevant examples are provided throughout the text, bringing key concepts to life while providing a realistic view of what it takes to create a successful and sustainable small business. Organized into five streamlined sections—a small business overview, paths to small business ownership, financial and legal issues, ways to grow a small business, and discussion of the “Entrepreneur’s Dilemma”—the text offers a diverse range of relatable examples drawn from both actual businesses and from depictions of entrepreneurship in popular media. Each clear and accessible chapter features discussion questions, mini-case studies, further reading lists, and color visual displays designed to enhance the learning experience and strengthen student engagement and comprehension.
