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Big Data Analytics: Applications in Business and Marketing explores the concepts and applications related to marketing and business as well as future research directions. It also examines how this emerging field could be extended to performance management and decision-making. Investment in business and marketing analytics can create value through proper allocation of resources and resource orchestration process. The use of data analytics tools can be used to diagnose and improve performance. The book is divided into five parts. The first part introduces data science, big data, and data analytics. The second part focuses on applications of business analytics including: Big data analytics and ...
These volumes are designed to be the most complete guide to pharmacokinetics (PK) and its role in drug development. They fill a gap between the academic science and the practical application of that knowledge in drug development. Volume 1 discusses the role that PK plays in selected clinical study designs. Volume 2 details the key regulatory and development paradigms in which PK supplements decision-making during drug development.
Ayahuasca is a psychoactive drink used for healing and divination among religious groups in the Brazilian Amazon. 'Ayahuasca, Ritual and Religion in Brazil' is the first scholarly volume in English to examine the religious rituals and practices surrounding ayahuasca. The use of ayahuasca among religious groups is analysed, alongside Brazilian public policies regarding ayahuasca and the handling of substance dependence. 'Ayahuasca, Ritual and Religion in Brazil' will be of interest to scholars of anthropology and religion and all those interested in the role of stimulants in religious practice.
World-wide trends such as globalization, demographic shifts, increased customer demands, and shorter product lifecycles present a significant challenge to the road freight transport industry: meeting the growing road freight transport demand economically while striving for sustainability. Artificial intelligence, particularly machine learning, is expected to empower transport planners to incorporate more information and react quicker to the fast-changing decision environment. Hence, using machine learning can lead to more efficient and effective transport planning. However, despite the promising prospects of machine learning in road freight transport planning, both academia and industry struggle to identify and implement suitable use cases to gain a competitive edge. In her dissertation, Sandra Lechtenberg explores how machine learning can enhance decision-making in operational and real-time road freight transport planning. She outlines an implementation guideline, which involves identifying decision tasks in planning processes, assessing their suitability for machine learning, and proposing steps to follow when implementing respective algorithms.
Applying methodologies of Software Process Improvement (SPI) is an effective way for businesses to remain competitive in the software industry. However, many organizations find implementing software process initiatives challenging. Agile Estimation Techniques and Innovative Approaches to Software Process Improvement reviews current SPI techniques and applications through discussions on current and future trends as well as the presentation of case studies on SPI implementation. Ideal for use by academics, students, and policy-makers, as well as industry professionals and managers, this publication provides a complete overview of current tools and methodologies regarding Software Process Improvement.
Designed for anyone interested in low vision and vision rehabilitation, this volume reflects recent advances in practice, research, technology and design from international perspectives. The articles were selected from more than 750 presentations at the international conference Vision '99. Topics cover the life span and include low vision diagnosis and management, education and rehabilitation, mobility and environmental concerns, access issues of design, technology, the workplace, international models of rehabilitation/habilitation, psychosocial issues, family involvement and age-related vision loss as well as professional preparation of the vision-related workforce. Global and local public awareness strategies are included along with such special topics as multiple impairments, HIV/AIDS-related vision loss and planning and service-delivery issues.
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Banking across the world has undergone extensive changes thanks to the profound influence of developments and trends in information communication technologies, business intelligence, and risk management strategies. While banking has become easier and more convenient for the consumer, the advances and intricacies of emerging technologies have made banking operations all the more cumbersome. Advances in Banking Technology and Management: Impacts of ICT and CRM examines the various myriads of technical and organizational elements that impact services management, business management, risk management, and customer relationship management, and offers research to aid the successful implementation of associated supportive technologies.
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