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Media and the American Child
Media and the American Child summarizes the research on all forms of media on children, looking at how much time they spend with media everyday, television programming and its impact on children, how advertising has changed to appeal directly to children and the effects on children and the consumer behavior of parents, the relationship between media use and scholastic achievement, the influence of violence in media on anti-social behavior, and the role of media in influencing attitudes on body image, sex and work roles, fashion, & lifestyle. The average American child, aged 2-17, watches 25 hours of TV per week, plays 1 hr per day of video or computer games, and spends an additional 36 min p...
Television and the American Child
Comstock explores the effects of television viewing on children's daily experience, scholastic achievement, belief and perception formation, consumer behavior, and psychology. He draws on numerous studies to show how American society has changed and will change further as the result of television viewing.
Television
Television: What's On, Who's Watching, and What It Means presents a comprehensive examination of the role of television in one's life. The emphasis is on data collected over the past two decades pointing to an increasing and in some instances a surprising influence of the medium. Television is not only watched but its messages are attended to and well understood. There is no shame in spending hours in front of the set, in fact, people over-estimate the time they spend viewing. Television advertising no longer persuades--it sells by creating a burst of emotional liking for the commercial. The emphases of television news determine not only what voters think about but also the presidential cand...
The Psychology of Media and Politics
This book is about how individuals make political decisions and form impressions of politicians and policies, with a strong emphasis on the role of the mass media in those processes.
The Evolution of American Television
American television has undergone many changes during the last decade -- a continually declining network share of audience, even while the audience for television as a whole increased; an escalation in network competition; and the increasing popularity of cable television and videocassette recorders. What have these changes meant for our most powerful mass medium? In The Evolution of American Television George Comstock goes beyond his seminal work Television in America to explore the vast changes in television in recent years. Comstock examines television as not simply entertainment nor information, but an institution that is some of both at all times, and an enormous influence on American lives.
Massacre Along the Medicine Road
Distributed by the University of Nebraska Press for Caxton Press In August 1864, Cheyenne and Sioux warriors launched a serires of raids on the "road ranches" along the California-Oregon Train in Nebraska Territory, killing, wounding or capturing dozens of white settlers. Massacre Along the Medicine Road details that violent summer, as seen through the eyes of the people who were the targets of the attacks.
The Comstocks of Cornell
The Comstocks of Cornell is the autobiography written by naturalist educator Anna Botsford Comstock about her life and her husband's, entomologist John Henry Comstock—both prominent figures in the scientific community and in Cornell University history. A first edition was published in 1953, but it omitted key Cornellians, historical anecdotes, and personal insights. Karen Penders St. Clair's twenty-first century edition returns Mrs. Comstock's voice to her book by rekeying her entire manuscript as she wrote it, and preserving the memories of the personal and professional lives of the Comstocks that she had originally intended to share. The book includes a complete epilogue of the Comstocks' last years and fills in gaps from the 1953 edition. Described as serious legacy work, the book is an essential part of Cornell University history and an important piece of Cornell University Press history.
Native and Cultivated Conifers of Northeastern North America
This useful manual provides a means for easy identification of the native and cultivated conifers of northeastern North America. The territory covered is roughly eastern Canada and the northeastern fourth of the United States, from Maine south to the southern border of Pennsylvania, west to Kansas, and north to North Dakota. Because it includes so many cultivated species, the book treats the great majority of conifers found in the western United States and Europe as well. Twenty-seven genera and 130 species are included.
George Hearst
Rising from a Missouri boyhood and meager prospecting success to owning the most productive copper, silver, and gold mines in the world and being elected a United States senator, George Hearst (1820–91) spent decades veering between the heights of prosperity and the depths of financial ruin. In George Hearst: Silver King of the Gilded Age, Matthew Bernstein captures Hearst’s ascent, casting light on his actions during the Civil War, his tempestuous marriage to his cousin Phoebe, his role as disciplinarian and doting father to future media magnate William Randolph Hearst, and his devious methods of building the greatest mining empire in the West. Whether driving a pack of mules laden with silver from the Comstock Lode to San Francisco, bribing jurors in Pioche and Deadwood, or unearthing bonanzas in Utah and Montana Territories, Hearst’s cunning, energy, and industry were always evident, along with occasional glimmers of the villainy ascribed to him in the television series Deadwood. In this first full-length biography, George Hearst emerges in all his human dimensions and historical significance—an ambitious, complex, flawed, and quintessentially American character.
