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Euro-Asian Management and Business I
Der Leser erhält wichtige interne Kenntnisse über asiatische Marktstrategien und die Gründe der jüngsten Wirtschaftskrise Japans. Schwerpunkte sind Markteintrittsstrategien, grenzüberschreitende Aspekte ausländischer Tochterunternehmen, grenzüberschreitende Warenströme und Risikomanagement.
Marketing in Central and Eastern Europe
Since the sudden opening of the markets in Central and Eastern Europe (CEE) in 1989, there has been a growing need to investigate the fundamental changes occurring in the countries’marketing environment, the lucrative market opportunities created by the changes, and the inscrutable marketing practice followed by local and international companies. Marketing in Central and Eastern Europe helps you understand the changes taking place in these valuable and challenging markets and introduces you to the emerging opportunities and effective marketing strategies to be employed in the region. Researchers specializing in CEE business; managers of international companies operating in or contemplating...
International Strategic Management and Government Policy
Spanning diverse current topics in the field of international strategic management, this collection represents the best writings of Peter Buckley, one of the world's leading authorities in the field. The book looks at three main areas in detail: international strategic management and government policy; foreign investment in China, Vietnam and Japan; and trade blocs, foreign market servicing strategies and international transfer pricing. An essential volume for anyone wishing to keep up-to-date with recent developments in international strategic management.
The Growth of Global Business (RLE International Business)
In this book leading contributors look at the development of the evolutionary approach to international business, the internationalization of service industries and the implications of the changing face of Europe for international business in the 1990s. Providing an excellent blend of theory, analysis and case-study material, this volume is a vital resource for students of international business and related fields.
Japan's Socio-Economic Evolution
From the commercial and industrial transformation of Osaka in the late 19th century to the role and status of Japanese multinationals in Europe: these two themes represent both the time-span and the breadth of this volume.
Lost Generations
Lost Generations is a tragicomic, at times hilarious, saga of a well-off Sikh family forced out of Rawalpindi during the partition of Punjab in 1947. The story follows the family's struggles and partial rehabilitation as they settle in Delhi, attempting to keep up the appearances of their affluent past and preserve their old mores. Around them, however, the world is disintegrating, and eventually, they face death, destitution and an uncertain future once again in 1984. Lost Generations is a story of misogyny, sexism, racism, intolerance, corruption, exploitation, and materialism all innate to Indian society.
Multinationals and Cross-Cultural Management
Globalisation makes our world appear smaller: it is easier to connect, communicate and do business with people all over the world. But cultural differences remain and challenge globalized knowledge communication and transfer. This book examines cross-cultural management within multinational enterprises (MNEs), focusing in particular on how cultural differences influence the transfer of knowledge between different units within individual corporations. Based on detailed empirical analysis of 267 companies in Germany and Japan, it considers the relative effectiveness of inter-cultural and intra-cultural knowledge transfer; identifies the factors that inhibit or facilitate successful knowledge t...
Future Foreign Investment SEA
This book explains the dynamics behind Southeast Asia's foreign investment activity, and looks at the region's options for reviving its reputation as an attractive host for foreign investors. Each chapter focuses on a key element; together, they portray southeast Asia's foreign investment profile and prospects. By bringing these key interlocking elements together under a single cover, the book aims to provide a more profound understanding of the challenges southeast Asian countries face in their on-going attempts both to attract new foreign investment inflows and to continue hosting substantial existing foreign-invested assets.
Handbook of Institutional Approaches to International Business
'The latest generation of research in comparative institutional analysis of business is impressively captured in this volume; readers find depth in theory development, breadth in application to practice and policy, and insight on the big research issues ahead. Both generalist and specialist readers will find much of value here.' – Bruce Evan Kaufman, Georgia State University, US This inspiring Handbook brings together alternative perspectives from a range of disciplines to shed light on the nature of institutions and their relationship to firm-level practices and outcomes across a wide range of national settings. Expertly written by leading scholars from a range of different starting point...
Multinationals and Asia
Adopting an international business perspective, this book surveys recent business developments in Asia, and the activities of multinational firms in the region, focusing in particular on the changing nature of organizational and institutional relationships, including intra- and inter- organizational relationships, business relationships with institutions, and relationships with stakeholders. The international team of contributors discuss the current and future trends in a wide range of business sectors across the region, as well as assessing how the nature of multinationals' activities in the region is changing as the business environment evolves and becomes more globalized.
