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In this title, unwrap the life of ketchup developer Henry John Heinz! Readers will follow Heinz's journey from his childhood growing and selling vegetables to his start selling grated horseradish that led to "57 Varieties" of products including famous Heinz ketchup. A helpful timeline, a glossary, and an index supplement historical and color photos. Aligned to Common Core Standards and correlated to state standards. Checkerboard Library is an imprint of Abdo Publishing, a division of ABDO.
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Who HQ has way more than 57 reasons why you'll want to read the amazing story of H. J. Heinz--the American entrepreneur who brought tomato ketchup to the masses. Learn how this son of German immigrants from Pittsburgh, Pennsylvania, turned his small food-packaging company into a booming business known for its fair treatment of workers and pioneering safe food preparation standards. This American success story follows Heinz from his early days as a pickle and vinegar merchant in the 1800s to the name behind the nation's number-one brand of ketchup. The name that's on everyone's lips is now part of the Who Was? series.
In 1869, the American diet was a dreary affair. Kitchen staples included bread, potatoes, other root vegetables, and meat. Tomatoes-then called "love apples"-were an exotic fruit. A young 25-year-old Henry J. Heinz helped to change all of that. He established his company based on a single premise: quality. He demonstrated this commitment by bottling his first product, grated horseradish, in clear glass jars to showcase its purity. From his hometown near Pittsburgh, Heinz sparked a revolution. A colorful marketing genius, he was a foresighted entrepreneur whose peripatetic travels birthed the global H. J. Heinz Company, which today is the most international of all United States-based food companies. H. J. Heinz Company contains vintage images from the archives of one of America's first industrial photography studios. It captures memorable and creative marketing from the "57 Varieties" to today and features photography of many current initiatives in Heinz's main businesses of ketchup and sauces, meals and snacks, and infant foods. It is a glimpse at one of America's best loved companies and a study in how to "do the common thing uncommonly well."
Introduces the life of H. J. Heinz, who started one of the first comapanies to make processed food, buying his brothers' food company and renamed it the H.J. Heinz Company in 1888.
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Though Heinz Ketchup is one of the most recognized corporate symbols in the world, few people know anything at all about H. J. Heinz. Industrial giants Rockefeller, Carnegie, Westinghouse, and Mellon became household names, and Heinz slipped into obscurity. Yet during a time of great transfers of wealth brought about in part by these famous robber barons, Heinz was well known for his humane treatment of his employees, customers, and suppliers. At the same time Heinz built a commercial empire by his use of industrialized food processing before Henry Ford. This book includes 45 photographs many of which are being published for the first time.
The inspiring life of the visionary food mogul whose last name has become synonymous with America’s favorite condiment. In a world that has become increasingly complex, complicated and impersonal, it is easy to feel that each of our individual lives is relatively insignificant. But nothing could be further from the truth. Every life is unique! Each of us is created with the potential to make this world a better place because of our presence in it! The life of H. J. Heinz can inspire each of us to live a life that makes a difference. What makes his life so inspiring to me is his love for the common—the common place, the common man, today’s common tasks and work. H. J. Heinz built an empire by doing common things uncommonly well! In the process, he left his mark in this world and left a legacy—a fortune—for generations to come. But his focus was never on his fortune. It never was about the ketchup!