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A proven approach to revenue-generating marketing and client development Professional Services Marketing is a fully field-tested and research-based approach to marketing and client development for professional services firms. The book, now in its Second Edition, covers five key areas that are critical for firms that want to grow and become more profitable: creating a marketing and growth strategy; establishing a brand and reputation; implementing a marketing communications program; executing lead generation strategies; and developing business by winning new clients. You will also read real-world case studies that illustrate major points, as well as quotes and stories from well-respected prof...
Once there were three worlds, each with their own people. Then, fleeing out of the void, on the edge of extinction, came the Charon. And the balance changed for ever. With A SHADOW ON THE GLASS, Book One of A View from the Mirror, a major new fantasy epic begins. Karan, a sensitive with a troubled past, is forced to steal an ancient relic in payment for a debt. But she is not told that the relic is, in fact, the Mirror of Aachan, a twisted, deceitful thing that remembers everything it has seen. Llian, meanwhile, a brilliant chronicler, is expelled from his college for uncovering a perilous mystery.Thrown together by fate, Karan and Llian are hunted across a world at war, for the Mirror contains a secret of incredible power. More information on this book and others can be found on the Orbit website at www.orbitbooks.co.uk
"Messrs. Gow and Kells have made an invaluable contribution, writing in an amused tone that nevertheless acknowledges the firms' immense power and the seriousness of their neglect of traditional responsibilities. 'The Big Four' will appeal to all those interested in the future of the profession--and of capitalism itself." —Jane Gleeson-White, Wall Street Journal With staffs that are collectively larger than the Russian army and combined revenues of over $130 billion a year, the Big Four accounting firms—Deloitte, PricewaterhouseCoopers, Ernst & Young, and KPMG—are a keystone of global commerce. But leading scholar Ian Gow and award-winning author Stuart Kells warn that a house of cards...
Susan Perabo's short-story collection, Who I Was Supposed to Be, was named a Best Book of 1999 by the Los Angeles Times, The Miami Herald, and the St. Louis Post-Dispatch. The Boston Globe proclaimed the debut "a stunning introduction to a fresh new literary talent." Now Susan Perabo returns with The Broken Places, her eagerly anticipated novel about love and honor and how the aftermath of one terrifying night -- and one heroic act -- affects a close-knit family. Twelve-year-old Paul Tucker knows his family is something akin to royalty in small-town Casey, Pennsylvania. His father, Sonny, is a dedicated career fireman, in line for the position of chief, long held by Paul's late grandfather, ...
While growing up privileged in 1950s upstate New York, young Lippa Broadbent struggles with all that accompanies having a mentally ill parent. As her mother battles inner demons, Lippa must find a way to see a brighter future while trapped within the confines of her uncertain world. It is 1978 as Lippa approaches mid-life. Now a trial attorney in an era unaccustomed to female lawyers, she feels sullied by a recent case, resigns, withdraws to a life of domesticity among Manhattan's professional elite, and begins to write. Throughout her intertwined stories, Lippa sometimes disappears from the surface but reappears in the subtext. As she enters her third act, Lippa forms her alter ego Katie, a California art historian who returns home to care for her ailing father. Now all she has to do is unravel her family's secrets before he dies. Beginnings, Middles and Endings shares a collection of tales that follow a girl into womanhood as she courageously faces each stage of life and learns her true identity.
Deacon Shaw is a washed up marine turned mercenary turned boozer employed to protect and train Madison Benchley-Lawrence, the youngest member in a grossly wealthy, world renowned family. But when tragedy strikes the family, and they begin to drop like flies one after the other, Deacon finds himself challenged against one of New York's notorious serial killers police have been chasing for the past fifteen years. Deacon is forced to confront his past he has tried to bury for years, fight to the death, piece together the sad, twisted, shady lives of the multi-billion dollar Benchley's. He will tackle feelings he has never before felt in his life; pity, sympathy, sadness. Would he even dare to go as far to think... love? Is there more to the facade the family puts on for the entire world? Is there more that happens behind their closed mansion walls and doors? Is it even worth it? ...Is she even worth it?"
"Tough times do not last, tough people do" is a cliché that characterized Jon's epic saga. It began one summer evening when life, as he knew it, turned upside down. Faced with life's threatening circumstances, Jon found strength from within him to carry on. In the face of danger, he outsmarted the mob to save his family, fought, and through it all, he came out on top with more than he could have ever imagined.