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Tainted Truth
One of Business Week's top books, this work examines how the distortion of information by the media, politicians, academics, and business curtails the public's access to the truth. Crossen shows how the desire for profits, for influence, or for increased funding has created an information industry that has only a glancing relationship with objective truth.
Communication Researchers and Policy-making
A sourcebook on the multiple relationships between the communication research and policy making communities over the last hundred years. As the global information infrastructure evolves, the field of communication has the opportunity to renew itself while addressing the urgent policy need for new ways of thinking and new data to think about. Communication Researchers and Policy-making examines diverse relationships between the communication research and policy communities over more than a century and the issues that arise out of those interactions. The book provides primary material in the form of reports on such relationships spanning time periods, subject matter, policy issues, decision-ma...
Encyclopedia of Public Relations
The Encyclopedia of Public Relations explores the evolution of the Public Relations field, with examples from history describing events, changing practices, and the key figures who developed and expanded the profession. This two-volume set is the first and most authoritative compilation of the subject and is a must-have for any library serving patrons in business, communication, and journalism. The encyclopedia explores key challenges facing the profession of public relations and its practitioners, such as earning the trust and respect of critics and the general public. These volumes go into great depth about such ethical policies and challenges. The Public Relations Society of America (PRSA) operates under a specific code of ethics—full details of which are included in an appendix.
American Media
To find more information about Rowman and Littlefield titles, please visit www.rowmanlittlefield.com.
Court Decisions
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Consuming Visions
The United States is the quintessential consumer society. This collection of essays brings together a new set of American and European voices from across the disciplinary spectrum of the humanities and social sciences to explore in innovative and challenging ways the “consuming visions” that have informed American political, social, and cultural life in the twentieth century. Ranging in subject matter from the anti-chain store movement that swept across small-town America in the 1920s and 1930s to the “bling” aesthetic in contemporary African American film, these essays explore how questions of consumption have been imagined, understood, and contested. While the collection coheres ar...
The Routledge Handbook of Discourse Analysis
The Routledge Handbook of Discourse Analysis covers the major approaches to discourse analysis from critical discourse analysis to multimodal discourse analysis and their applications in key educational and institutional settings. The handbook is divided into eight sections: Approaches to Discourse Analysis, Gender, Race and Sexualities, Narrativity and Discourse, Genre and Register, Spoken Discourse, Social Media and Online Discourse, Educational Applications and Institutional Applications. The chapters are written by a wide range of contributors from around the world, each a leading researcher in their respective field. With a focus on the application of discourse analysis to real-life pro...
New Age Marketing
The theme of NICOM 2008 being held between January 9 to 11, 2008 is 'Strategies and Trends in Marketing: A New Economy Perspective'. The issues, challenges and dimensions of the emerging scenario are grouped into the following sub-themes. 'Marketing Information System' brings together scholarly contributions on Marketing Research and Analytics, Business Intelligence and Forecasting Tools, Data Mining in Marketing and Decision Support System, Knowledge Management and Environment Sensing for Marketing. The sub-theme 'Value Creation: New Paradigms' has deliberations on Marketing Innovations, Trends in Pricing Strategy, Diffusion of New Products and Marketing Mix Decisions. 'Value Delivery in Ma...
JQ. Journalism Quarterly
Includes section "Book reviews" and other bibliographical material.
