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The role of advertising in everyday life and as a major employer in post-industrial economies is intimately bound up with processes of contemporary globalization. At centre of the advertising industry are the global advertising agencies which have an important role in developing global brands both nationally and internationally. This book indentifies and addresses questions on the globalization of advertising through detailed study of the contemporary advertising industry in Detroit, Los Angeles and New York City and the way advertising work has changed in the three cities over recent years. The Globalization of Advertising draws upon previously unpublished research to unpack the contemporar...
Executive search, headhunting, is now one of the archetypal new knowledge intensive professional services, as well as a labor market intermediary bound up with globalization. In this book, the authors examine the key actors in the process of executive search globalization – leading global firms – and offer an interpretation of the forces producing the contemporary organizational strategies of global executive search. The Globalization of Executive Search documents the forms of institutional work that have legitimated the role of executive in elite labor markets and created demand for the services of global firms; this exposes not only the changing geographies of executive search, but also how executive search has established itself as a new knowledge intensive professional service. The authors reveal how the globalization of executive search is exemplary of the processes by which a range of new knowledge intensive professional services have come to be globally recognized, approaching the heart of contemporary capitalism.
Firm-to-firm relationships, along with the overall structure of industry, have changed markedly over the past decades. Replacing the model of vertical integration with one of global business, firms have started to outsource more by using a wider global network. At the same time, they have begun to increase their control and coordination along the value chain to remain competitive, blurring the boundaries between companies. Understanding the nature of the firm and its role in coordinating the supply chain will help firms to better define global competitive strategies.. The challenges that lie ahead for global business render obsolete the traditional model of procuring each service without lon...
The contemporary period has witnessed the rapid evolution in a wide range of mobile technology. This book charts the profound implications these technological changes have for workers and business organizations. From an organizational point of view they have the potential to transform the nature of organizations, through allowing workers to be incr
Global Mindsets seeks to tackle a topic that is relatively new in research and practice, and is considered by many to be critical for firms seeking to conduct global business. It argues that multiple mindsets exist (across and within organizations), that they operate in a global context, and that they are dynamic and undergo change and action. Part of the mindset(s) may depend upon place, situation and context where individuals and organizations operate. The book examines the notion of "mindset" is situational and dynamic, especially in a global setting, why it is important for future scholars and managers and how it could be conceptualized. The book includes conceptual chapters that push the current boundaries of research on the topic and empirical chapters that demonstrate how different organizations in different countries apply mindset perspectives in their management practices. It seeks to help academics, consultants, and researchers understand what has been said and studied about global mindsets in action and gain insights into possible directions and challenges that the field may face in the future.
Intergenerational Space offers insight into the transforming relationships between younger and older members of contemporary societies. The chapter selection brings together scholars from around the world in order to address pressing questions both about the nature of contemporary generational divisions as well as the complex ways in which members of different generations are (and can be) involved in each other’s lives. These questions include: how do particular kinds of spaces and spatial arrangements (e.g. cities, neighbourhoods, institutions, leisure sites) facilitate and limit intergenerational contact and encounters? What processes and spaces influence the intergenerational negotiatio...
Migration is one of the driving forces of economic and social change in the modern world. It is both informed by risk and a generator of risk, whether for individuals, households, communities or societies. Although the relationship between migration and risk is widely acknowledged, it has long been neglected in academic research, with a few exceptions such as household diversification strategies. Instead, risk is assumed to be implicit in economic or social models, rather than being explicitly theorised or analysed. This book represents the first major review of these key relationships. It draws on a wide range of theories - from economics, psychology, sociology, anthropology and geography - and an equally broad range of empirical material, to provide a highly original overview.
This book aims to provide the reader with an insight into the relevance of a section of the economy, which is often referred to as the ‘social and solidarity economy’ (SSE); and highlight some of the current issues in the field, how they are being addressed and some of their future implications. Using case studies from around the world, this book ‘Social and Solidarity Economy: The World’s Economy With a Social Face’ provides an up-to-date account of the strengths and weaknesses of these initiatives across four continents including issues that have not been researched sufficiently before (e.g. circular economy, social propaganda and its dangers, social enterprise as a panacea for N...
This book underlines the growing importance of knowledge for the competitiveness of cities and their regions. Examining the role of knowledge - in its economic, socio-cultural, spatial and institutional forms - for urban and regional development, identifying the preconditions for innovative use of urban and regional knowledge assets and resources, and developing new methods to evaluate the performance and potential of knowledge-based urban and regional development, the book provides an in-depth and comprehensive understanding of both theoretical and practical aspects of knowledge-based development and its implications and prospects for cities and regions.
Taking up the study of legal education in distinctly biopolitical terms, this book provides a critical and political analysis of structure in the law school. Legal education concerns the complex pathways by which an individual becomes a lawyer, making the journey from lay-person to expert, from student to practitioner. To pose the idea of a biopolitics of legal education is not only to recognise the tensions surrounding this journey, but also to recognise that legal education is a key site in which the subject engages, and is engaged by, a particular structure—and here the particular structure of the law school. This book explores that structure by addressing the characteristics of the bio...