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When Organization Fails
When Organization Fails: Why Authority Matters develops the study of authority as an area of investigation in organizational communication and management. As a research topic, authority has rarely been addressed in depth in the management and organizational communication literature. It is critical, however, to maintaining unity of purpose and action of the organization, and it is frequently cited by organizational members themselves. Utilizing two case studies, examined in depth and based on the accounts of the individuals involved, authors James R. Taylor and Elizabeth J. van Every explore the pathology of authority when it fails. They develop a theoretical foundation that aims to illuminate authority by positioning it in communication theory. This volume sets the stage for a new generation of scholars who can make their reputations as experts on authority, and is intended for scholars and graduate students in organizational communication, leadership, and discourse analysis. It also offers practical insights to consultants and management experts worldwide.
The Emergent Organization
This volume explores communication in organizations and advances the theory that an organization is both a pragmatic and cognitive construction. It is written for scholars in organizational communication, org studies, management, and related fields.
Needs-Based Market Segmentation Strategies
Wouldn’t it be great if you had a tool for accurately predicting businesses’ future successes or failures and winners or losers based on something other than historical facts and figures about those businesses? . . . Written by a leading business school professor, this book presents business executives, investors, students, educators, and others with that tool! “Market Segmentation” is the division of businesses’ potential customers into groups based on a wide range of characteristics, including demographics, income and education levels, interests, and more. And “Needs-Based Market Segmentation,” as presented in this book, is an innovative form of market segmentation that allow...
Communication as Organizing
Communication as Organizing unites multiple reflections on the role of language under a single rubric: the organizing role of communication. Stemming from Jim Taylor's earlier work, The Emergent Organization: Communication as Its Site and Surface (LEA, 2000), the volume editors present a communicational answer to the question, "what is an organization?" through contributions from an international set of scholars and researchers. The chapter authors synthesize various lines of research on constituting organizations through communication, describing their explorations of the relation between language, human practice, and the constitution of organizational forms. Each chapter develops a dimensi...
The Vulnerable Fortress
In this challenging book, James R. Taylor and Elizabeth J. Van Every argue that partly as a result of the introduction of information and communications technology into the workplace, the nature and authority of the traditional bureaucratic form of organization is being called into question. While not espousing technological determinism, they contend that developments in telecommunications, and computer software, constitute at one and the same time, a globalization and a fragmentation of organizational communications. These trends transcend the bounds of bureaucratic lines of control and integration, and presage the emergence of new organizational forms. Suggesting that existing models of th...
Modern Marketing Research
Descriptive and analytical, MODERN MARKETING RESEARCH: CONCEPTS, METHODS, AND CASES, 2E, International Edition is a comprehensive introduction to the practice of marketing research. The book walks you through each step of the marketing research process, from project design and data collection to analyzing findings with statistical methods and preparing the final report. Making sense of complex marketing data, MODERN MARKETING RESEARCH: CONCEPTS, METHODS, AND CASES, 2E, International Edition explains in detail the analytical and statistical approaches essential in marketing research, including standard multivariate methods like Factor, Cluster, and Conjoint Analyses, as well as the latest Hierarchical Bayes, Heterogeneity, and Sample Selection techniques. More than three dozen in-text cases highlight research projects in business and academic settings, while numerous examples and special interviews with industry experts give you an in-depth perspective of marketing research and its applications in the real world.
The Situated Organization
The Situated Organization explores recent research in organizational communication, emphasizing the organization as constructed in and emerging out of communication practices. Working from the tradition of the Montreal School in its approach, it focuses not only on how an organization’s members understand the purposes of the organization through communication, but also on how they realize and recognize the organization itself as they work within it. The text breaks through with an alternative viewpoint to the currently popular idea of 'organization-as-network,' viewing organization instead as a configuration of agencies, and their fields of practice. It serves as an original, comprehensive, and well-written text, elaborated by case studies that make the theory come to life. The substantial ideas and insights are presented in a deep and meaningful way while remaining comprehensible for student readers. This text has been developed for students at all levels of study in organizational communication, who need a systematic introduction to conducting empirical field research. It will serve as an invaluable sourcebook in planning and conducting research.
Air Force Register
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The Computerization of Work
Four communications scholars from the University of Montreal grapple with the disparity between the basically positive view of communications and information technology as a whole and less than enthusiastic responses to specific implementations of it. They discuss the basic concepts of structuration theory and communication as its modality, technol
Army Directory
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