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Radio Amateur Callbook 1997
This eagerly awaited CD-ROM offers over 1.3 million amateur radio and shortwave users unmatched access to fellow listeners through quick and easy browsing. Features include Windows/DOS platform; data display by call sign, name, city, license class; sound output in Morse code for blind and other users; club listings; QSL managers; and much more.
EPA 630/R
None
Strategic Change
Managing major or strategic change now demands the ability to visualise the future, to see what might happen, and to estimate how the organization might respond. Through a selection of key articles on strategic change from authors such as Senge, Handy, Argyris and Prahalad and Doz, Carnall examines how we can understand the process of change and how we can use this knowledge to create the future. These articles look at: *networked organizations *market induced changes for internal and external markets *culture change *learning organization *globalisation This book also includes new material on how to create programmes of change to maximise learning as well as topical approaches such as proce...
Assembling Consumption
Assembling Consumption marks a definitive step in the institutionalisation of qualitative business research. By gathering leading scholars and educators who study markets, marketing and consumption through the lenses of philosophy, sociology and anthropology, this book clarifies and applies the investigative tools offered by assemblage theory, actor-network theory and non-representational theory. Clear theoretical explanation and methodological innovation, alongside empirical applications of these emerging frameworks will offer readers new and refreshing perspectives on consumer culture and market societies. This is an essential reading for both seasoned scholars and advanced students of markets, economies and social forms of consumption.
Interpersonal Communication Competence
Competent communication in everyday life; Approaches to the conceptualization of competence; Competence in communicatting: a criting of issues; Model of relational competence; Implications and future directions.
Luxury Marketing
The luxury market has transformed from its traditional conspicuous consumption model to a new experiential luxury sensibility that is marked by a change in how consumers define luxury. In a global context, it is crucial to understand why consumers buy luxury, what they believe luxury is, and how their perception of luxury value impacts their buying behavior. This handbook aims to provide a holistic approach to luxury marketing with respect to the characteristics and the key challenges and opportunities of luxury brand management. Therefore, the multifaceted contributions by authors from different parts of the world will offer both a research and management perspective of luxury marketing and deliver a concentrated body of knowledge with contributions from diverse elements.
