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This comprehensive guide addresses the many legal issues presented by complex cross-technology transactions. 100+ transactional forms are included.
A practical guide to Internet business transactions. With over 65 forms and checklists from actual Internet deals and transactions, it's a hands-on guide to the law of Internet commerce.
Focuses on policy issues in three areas: national cryptography policy, including federal information processing standards and export controls; guidance on safeguarding unclassified information in federal agencies; and legal issues and information security, including electronic commerce, privacy, and intellectual property. Includes: computer security act and related documents and evaluation of the digital signature standard. Charts and tables.
The use of information networks for business and government is expanding enormously. Government use of networks features prominently in plans to make government more efficient, effective, and responsive. But the transformation brought about by the networking also raises new concerns for the security and privacy of networked information. This Office of Technology Assessment (OTA) report was requested by the Senate Committee on Governmental Affairs and the House Subcommittee on Telecommunications and Finance. The report begins with background information and an overview of the current situation, a statement of the problems involved in safeguarding unclassified networked information, and a summ...
"A complete and well-organized textbook on advertising"Educational Book Review Principles of Advertising: A Global Perspective, Second Edition updates the classic first edition of this exceptional classroom resource, selected as one of CHOICE magazine’s Outstanding Academic Titles for 1999. Ideal for use as an introductory textbook, the book presents an integrated marketing approach that’s essential for keeping up with the changing world of contemporary advertising, and reflects the authors’ expertise not just in advertising, but also in the larger field of integrated marketing communications. The new edition of the book examines the environment in the advertising industry following th...
This book provides a clear and authoritative explanation of the law governing the internet, both in the UK and globally. It identifies legal questions likely to arise, explains how to deal with them, and addresses key areas of contention.