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Collaborative Customer Relationship Management
Driven by rapidly changing business environments and increasingly demanding consumers, many organizations are searching for new ways to achieve and retain a competitive advantage via customer intimacy and CRM. This book presents a new strategic framework that has been tested successfully with various global companies. New management concepts such as Collaborative Forecasting and Replenishment, CRM, Category Management, and Mass Customization are integrated into one holistic approach. Experts from companies like McKinsey and Procter&Gamble, as well as authors from renowned academic institutions, offer valuable insights on how to redesign organizations for the future.
Storytelling in Organizations
This book is the story of how four busy executives, from different backgrounds and different perspectives, were surprised to find themselves converging on the idea of narrative as an extraordinarily valuable lens for understanding and managing organizations in the twenty-first century. The idea that narrative and storytelling could be so powerful a tool in the world of organizations was initially counter-intuitive. But in their own words, John Seely Brown, Steve Denning, Katalina Groh, and Larry Prusak describe how they came to see the power of narrative and storytelling in their own experience working on knowledge management, change management, and innovation strategies in organizations suc...
Management Education and Humanities
Academics and managers who strive for a humanistic management education usually care for people, but they are challenged by sophisticated intellectual subjects and practical problems. The authors' experience, competence and commitment enables them to present an extensive coverage of important views and an in-depth study of these issues. Eduard Bonet, ESADE, Spain This volume is a timely initiative. It resonates with important questions on globalization and its consequences, on the unrelenting quest for efficiency and productivity, on recent corporate scandals and on the responsibilities of managers and management education. This book is a manifesto for an intellectual revolution. In a comple...
Writing Management
The author explores a number of related issues and reflects on the growth and claims of management studies. She writes about the relationship between facts and metaphors, stories, and data and how these may be represented in genres.
Kanmt
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Organizations and Archetypes
ïProfessor Kostera is a consummate writer whose studies stand out for originality of approach. Her contribution to our knowledge of the inner mechanisms and wider effects of organizations is impossible to over-value: indeed without KosteraÍs input, our knowledge of organizations, the successive reincarnations and strategy changes would be so much poorer. The book is pursued with exquisite consistency and sense of purpose. It is presented in all its enormous cognitive potential and exceptional analytical utility. A study of great value to both students and practitioners of organization.Í _ Zygmunt Bauman, University of Leeds, UK This book reflects on organizations through archetypical tale...
Creating Leaderful Organizations
The times demand a new style of leadership. Employees today are highly trained and independent-they can offer much more to an enterprise than simply their obedience. And with the relationship between worker and organization constantly changing, no one person will likely be able to lead alone. Creating Leaderful Organizations presents a paradigm of leadership tailored to our times, one that is based on mutual-rather than heroic-leadership. It is not merely consultative, with leaders graciously allowing followers to participate in leadership, nor is it a stewardship approach in which the leader occasionally steps aside to allow others to take over temporarily. It is a revolutionary new approach that transforms leadership from an individual property to a collective responsibility. Raelin details how "leaderful" practice can accomplish the critical processes of leadership more effectively than any existing approach. And using actual examples from leading-edge organizations, he offers practical guidance for assessing your own and others' leaderful predisposition, preparing for leaderful practice, distributing leadership roles, and dealing with resistance to change.
Imaginization
'The book is exciting. It opens up new ways of developing both organization and management. It inspires ideas of excellence and achievement and gives hope for this age. You can probably open this book anywhere and find something of value' - Business Age
Germans to America
Title of the first 10 volumes of the series is Germans to America : lists of passengers arriving at U.S. ports 1850-1855.
