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CallCenter Management by the Numbers
Annotation With the emergence of the callcenter as a mission-critical part of the corporate customer service strategy, management of the callcenter has moved from a reactive "fire-fighting" style to a more proactive tactical style of professional management. Measurements drive behavior, and "you get what you measure and reward." The primary purpose of this book is to provide new professional callcenter managers with a methodology for "managing their callcenter by the numbers."
Listening to the Voice of the Customer
Listening to the Voice of the Customer is the only how-to manual that takes you step-by-step through the design, implementation and analysis of a customer satisfaction measurement program. In it you will learn: How to develop a customer satisfaction measurement program that provides the information you need to increase customer retention and profits. How to select the best survey method. Includes the pros, cons, and costs of telephone, mail, and in-person interviews, and computer-assisted surveys. How to select the right sample size for your survey, and avoid biases for truly significant results. How to increase your survey response rates: survey methods, timing, incentives and more. How to ...
Call Center Benchmarking
Executives are starting to recognize the potential of the call centre as a significant revenue generator, perhaps one of the surest investments they can make in enhancing and creating customer value and bottom-line profits. This guide describes in practical terms the ins and outs of benchmarking.
Recruiting and Retaining Call Center Employees (In Action Case Study Series)
What's your strategy to remain competitive? Trainers realize that recruiting the right people with the right skills and providing them with great training is key to creating a great business. With the arrival of measurement and return-on-investment calculations for these key business activities comes the realization from business professionals that performance management does make a difference in profits, sales, and customer satisfaction. With a company's need to recruit and keep the best talent, performance management is its best strategy for remaining competitive in the global marketplace in which employees have more choices than ever before. Performance management is used to improve both ...
Call Center Performance Enhancement Using Simulation and Modeling
The management and design of call centres is increasing in complexity due to advancing technology and rising customer expectations. This guide provides managers with an understanding of the role, value and practical deployment of simulation in the planning, management and analysis of call centres.
Customer Obsession
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CRM
In CRM, Jeffrey Peel defines Customer Relationship Management in a radical new way by putting communications at the center. In the past, CRM was mostly about the technology, not about the customer. In this book, Peel talks about a new ethos that is beginning to fundamentally change the way organizations do business. At a technology level, CRM is increasingly about conjoined best-of-breed applications delivered via portal technologies. At a business level, it is beginning to invade traditional territories occupied by brand management or customer support. Peel shows companies how to make the shift to the new paradigm. · Defines the nature of new CRM niche solutions · Provides entirely new types of functionality that mesh seamlessly · Describes solutions focused solely on the needs of the customer
The Note
Bertrand is a street musician who's often found screaming on the boulevards and squares of Amsterdam. Most chose to ignore him...that is, until his synapses line up giving him the ability to make music that is divined from the ether. It's been said that music is one of the only activities that activates, stimulates, and uses the entire brain. Could Bertrand's music be a conduit to our shared celestial mind-the medium bridging the conscious to the unconscious world? Many of the Gypsies and Street-people who follow him like a God believe so. What they don't know, is that Bertrand was a child prodigy back in the U.S., a child of wealthy New Yorkers with an inheritance that others want to take charge of. They want him back on his meds that control his schizophrenia and render him docile, meds that close the door to his musical genius...and his ability to touch others to the very core of their being. Christopher takes you into the depths of Bertrand's world, a world sizzling with music and the characters on the fringe that make it on its most primal level. And alternately, into the world of those that could care less, whose only motivation is money.
Inbound Customer Callcenter Design
This book is educational, easy to understand, and not only a must for call center managers, but it will help CSRs understand the significant role they play in the overall operation of a call center, and in their organization's CRM strategies
Web Metrics
There now exists a wealth of tools and techniques that can determine if and how a Web site is providing business value to its owners. This book is a survey of those metrics and is as important to IT executives as it is to marketing professionals. Jim Sterne is recognized worldwide as a leading Internet business expert and is the author of several Wiley books, including WWW Marketing, Third Edition (0-471-41621-5) Explains the criteria for building a successful site, surveying the tools, services, techniques, and standards for Web measurement, and fully integrating those metrics with the customer experience Companion Web site contains links to online tools, resources, and white papers
