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In 1996, Kara Swisher, then a reporter at The Washington Post, was granted unprecedented access to one of the hottest and most closely watched companies in the world, America Online, Inc. In aol.com, Swisher has written a book that captures the secrets of how AOL beat the competition and became the world's biggest online company. Swisher also reveals the company's behind-the-scenes dealings with Microsoft cofounders Bill Gates and Paul Allen, CompuServe, Prodigy, Netscape, and the Christian Right. Throughout its existence, AOL has repeatedly been written off by the media and the high-tech world. Bill Gates threatened to buy it or bury it. Deep-pocketed competitors such as CompuServe and Prod...
Get the Summary of Kara Swisher's Burn Book in 20 minutes. Please note: This is a summary & not the original book. "Burn Book" by Kara Swisher is a personal narrative that delves into the author's extensive career in tech journalism, covering the lives and businesses of industry giants like Elon Musk, Mark Zuckerberg, and Steve Jobs. Swisher shares her journey from a young girl in Roslyn Harbor to a prominent journalist at the forefront of the digital revolution. The book explores her early years, her time at Georgetown University, and her initial forays into journalism, which led to her passion for covering technology...
“AOL had found itself at the edge of disaster so frequently that one of its first executives, a brassy Vietnam veteran and restaurateur named Jim Kimsey, had taken the punch line of an old joke popularized by Ronald Reagan and made it into an unlikely mantra for the company. It concerned a very optimistic young boy who happened upon a huge pile of horse manure and began digging excitedly. When someone asked him what he was doing covered in muck, the foolish boy answered brightly, ‘There must be a pony in here somewhere!’” —From the Prologue If you’re wondering what happened after “a company without assets acquired a company without a clue,” as Kara Swisher wryly writes, it’...
Instant New York Times Bestseller From award-winning journalist Kara Swisher comes a witty, scathing, but fair accounting of the tech industry and its founders who wanted to change the world but broke it instead. “Swisher, the bad-ass journalist and OG chronicler of Silicon Valley…takes no prisoners in this highly readable look at the evolution of the digital world…Bawdy, brash, and compulsively thought-provoking, just like its author, Burn Book sizzles” (Booklist, starred review). Part memoir, part history, Burn Book is a necessary chronicle of tech’s most powerful players. From “the queen of all media” (Walt Mossberg, The Wall Street Journal), this is the inside story we’ve...
From the award-winning, bestselling author of The Circle comes an exciting new follow-up. When the world’s largest search engine/social media company, the Circle, merges with the planet’s dominant ecommerce site, it creates the richest and most dangerous—and, oddly enough, most beloved—monopoly ever known: the Every. Delaney Wells is an unlikely new hire at the Every. A former forest ranger and unwavering tech skeptic, she charms her way into an entry-level job with one goal in mind: to take down the company from within. With her compatriot, the not-at-all-ambitious Wes Makazian, they look for the Every's weaknesses, hoping to free humanity from all-encompassing surveillance and the emoji-driven infantilization of the species. But does anyone want what Delaney is fighting to save? Does humanity truly want to be free? Studded with unforgettable characters, outrageous outfits, and lacerating set-pieces, this companion to The Circle blends absurdity and terror, satire and suspense, while keeping the reader in apprehensive excitement about the fate of the company—and the human animal.
*THE INSTANT NEW YORK TIMES BESTSELLER AND WORLD ECONOMIC FORUM BOOK CLUB PICK* 'A clear, compelling guide to some of the most pressing debates in technology today.' Bill Gates 'A colourful and insightful insiders' view of how technology is both empowering us and threatening us. From privacy to cyberattacks, this timely book is a useful guide for how to navigate the digital future.' Walter Isaacson, bestselling author of Steve Jobs From Microsoft's President and one of the tech industry's wisest thinkers, a frank and thoughtful reckoning with how to balance enormous promise and existential risk as the digitization of everything accelerates. With new chapters on the pandemic and beyond. _____...
Be Fearless is researched-based call to action for those seeking to live extraordinary lives and bring about transformational change. LOS ANGELES TIMES BESTSELLER * NATIONAL BESTSELLER Weaving together storytelling, practical tips and inspiration, the book will teach you how to put the five fearless principles to work so that you too can spark the sorts of remarkable breakthroughs that can impact the world. Philanthropist, investor, and technology pioneer Jean Case brings to life the five Be Fearless principles common to the people and organizations that bring about transformational change. When National Geographic Chairman Jean Case set out to investigate the core qualities of great change ...
An expert on ethical leadership analyzes the complicated history of business people who tried to marry the pursuit of profits with virtuous organizational practices—from British industrialist Robert Owen to American retailer John Cash Penney and jeans maker Levi Strauss to such modern-day entrepreneurs Anita Roddick and Tom Chappell. Today’s business leaders are increasingly pressured by citizens, consumers, and government officials to address urgent social and environmental issues. Although some corporate executives remain deaf to such calls, over the last two centuries, a handful of business leaders in America and Britain have attempted to create business organizations that were both p...
The instant New York Times bestseller, now available in paperback and featuring a new afterword from the author—the insider's guide to the Facebook/Cambridge Analytica scandal, the inner workings of the tech world, and who really runs Silicon Valley “Incisive.... The most fun business book I have read this year.... Clearly there will be people who hate this book — which is probably one of the things that makes it such a great read.” — Andrew Ross Sorkin, New York Times Imagine a chimpanzee rampaging through a datacenter powering everything from Google to Facebook. Infrastructure engineers use a software version of this “chaos monkey” to test online services’ robustness—thei...
Winner of the William G. Bowen Prize Named a "Triumph" of 2018 by New York Times Book Critics Shortlisted for the 800-CEO-READ Business Book Award The untold history of the surprising origins of the "gig economy"--how deliberate decisions made by consultants and CEOs in the 50s and 60s upended the stability of the workplace and the lives of millions of working men and women in postwar America. Over the last fifty years, job security has cratered as the institutions that insulated us from volatility have been swept aside by a fervent belief in the market. Now every working person in America today asks the same question: how secure is my job? In Temp, Louis Hyman explains how we got to this pr...