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We Come for Good
As indigenous populations are invited to participate in cultural heritage identification, research, interpretation, management, and preservation, they are faced with a variety of challenges, questions that are difficult to answer, and demands that must be carefully navigated. We Come for Good describes the development and operations of the Tribal Historic Preservation Office (THPO) of the Seminole Tribe of Florida as an example of how tribes can successfully manage and retain authority over the heritage of their respective cultures. With Native voices front and center, this book demonstrates ways THPOs can work within federal and tribal governments to build capacity and uphold tribal values--core principles of a strong tribal historic preservation program. The authors also offer readers one of the first attempts to document Native perspectives on the archaeology of native populations.
The Material Child
Children today are growing up in an increasingly commercialised world. But should we see them as victims of manipulative marketing, or as competent participants in consumer culture? The Material Child provides a comprehensive critical overview of debates about children’s changing engagement with the commercial market. It moves from broad overviews of the theory and history of children’s consumption to insightful case studies of key areas such as obesity, sexualisation, children’s broadcasting and education. In the process, it challenges much of the received wisdom about the effects of advertising and marketing, arguing for a more balanced account that locates children’s consumption w...
I See Me, You See Me
As one of the many by-products of Moore’s Law, personal computers have, in recent decades, become powerful enough to record real-time eye movements with video-based eye trackers. The decrease in the prices of eye tracking systems (ETSs) has been accelerating since the 1990s, and their use in a variety of scientific domains expanding. ETSs and related applications have shown a lot of promise in recent years, and their widespread and ever-increasing use in mainstream/personal equipment for daily life has transformed them from a novelty into a relatively common tool. This book showcases the state of the art in current eye tracking research by bringing together work from a wide range of applic...
The Ethics of Influence
In The Ethics of Influence, Cass R. Sunstein investigates the ethical issues surrounding government nudges, choice architecture, and mandates.
Economics of the Environment
Economics of the Environment, Seventh Edition is a compendium of the best, most timely articles by a dream team of environmental economists, together with an original introductory chapter by the editor. Now in its seventh edition, Economics of the Environment serves as a valuable supplement to environmental economics text books and as a stand-alone reference book of key, up-to-date readings from the field. Edited by Robert N. Stavins, the book covers the core areas of environmental economics courses as taught around the world; and the included authors are the top scholars in the field. Overall, more than half of the chapters are new to this edition while the rest have remained seminal works.
Food, People and Society
A unique insight into the decision-making and food consumption of the European consumer. The volume is essential reading for those involved in product development, market research and consumer science in food and agro industries and academic research. It brings together experts from different disciplines in order to address the fundamental issues related to predicting food choice, consumer behavior and societal trust in quality and safety regulatory systems. The importance of the social and psychological context and the cross-cultural differences and how they influence food choice are also covered in great detail.
Values, Lifestyles, and Psychographics
This book showcases papers presented at the annual Advertising and Consumer Psychology Conference. The contributors -- active scholars with both practitioner and academic backgrounds -- share an interest in the general area of psychographics, values, and lifestyle in advertising. The interdisciplinary and international mix of authors bring a diverse perspective to this volume, which is divided into four nonorthogonal sections. The first section deals with theoretical and conceptual issues in advertising research, while the second section presents chapters devoted to improving methodology. The final two sections illustrate how value, lifestyle, and psychographic research have been used to und...
International Advertising and Communication
The book presents a wide selection of studies and works in the area of international communication including seven main areas: Advertising and Communication Effects; Advertising and Information Processing; Communication and Branding; Emotional, Social and Individual Aspects of Communication; Communication and New Media; International Advertising and, finally, Perspectives on the Future of International Advertising
Coffee
Coffee: A Comprehensive Guide to the Bean, the Beverage, and the Industry offers a definitive guide to the many rich dimensions of the bean and the beverage around the world. Leading experts from business and academia consider coffee’s history, global spread, cultivation, preparation, marketing, and the environmental and social issues surrounding it today. They discuss, for example, the impact of globalization; the many definitions of organic, direct trade, and fair trade; the health of female farmers; the relationships among shade, birds, and coffee; roasting as an art and a science; and where profits are made in the commodity chain. Drawing on interviews and the lives of people working i...
Consumer Behaviour
Intended for European students, this work presents the issues, illustrative examples, data and research concerning European consumer markets and behaviour, while retaining material from the US and covering the other major global markets. The text utilizes a five-part "wheel" structure, which moves from the micro- to the macro- level. It expands in focus and coverage from individual consumers and their internal dynamics, through group and household consumption decisions, to larger social structures/sub-cultures, and finally mass cultures consumption activities.
