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SHUT Up! and Get a Profitable Social Media Policy
Every company needs one; hardly any company has one. Social Media Policies are there to control the behaviour of employees on the Internet; but they can also be responsible for millions in increased revenue from the internet channel, as Lars Hilse recently proved. Late 2011 Hilse was hired to create such a Policy and agreed on a bet with the Board of Directors. It was based on the argument made by the company's Senior Executives, that such a Document could never become profitable. To the surprise of his client, Hilse won the bet, taking a conventional Social Media Policy and improving it in such a way, that his client ended up making millions of Dollars in increased Revenue within 12 Months of implementation. What he did to produce a 14.3 Million USD Revenue-Increase through the Internet Channel he put together in this book.
GLINMACA - The Global Internet Magna Carta
After the 2013 Snowden revelations Sir Tim Berners-Lee called for an open source internet Magna Carta. Author Lars Hilse answered this call, and after hundreds of hours of research came up with the first draft of the "Global Internet Magna Carta"; The GLINMACA project for short. The author organised the translation into the globally most spoken languages in order to make it widely accessible to large parts of the world. From thereon a project website was created in a wiki-format for academia and civil rights organisations to assist in the further development of the work he started. It was later postponed due to technical difficulties. 2020 marks the publication of the first paperback version of the Global Internet Magna Carta in order to generate additional funding, and greater exposure for the project.
Threat-Assessment: Bitcoin
One of the problems which have been inhibiting (cyber) criminals and terrorists from unleashing their full potential was the inability to conceal the financing of their operations. All transactions had to be made through the conventional banking system and were subject to scrutiny during this process. This gave Law Enforcement and the Intelligence Community the ability to determine and apprehend suspects due to conspicuous movement of assets flagged - for instance - through the TFTP. Because Bitcoin is transferred peer-2-peer and outside of the realm of the monitored banking apparatus, this ability has been circumvented. It is therefore safe to assume that criminals and terrorists will start to increasingly take advantage of this possibility of fund transfer to finance their operations.
Adding the E to Your Business Strategy
In the first chapter Hilse speaks about "diversifying operational risks of domestic market behavior" and names some examples such as - Taking business to business around the globe- Politics 2.0- Tapping into the customer weband more. In the chapters following that called - Who visited your website and when?- Taking your business from local to global for a few thousand bucks - Learning marketing from the porn industry- Making your customers do the customer service themselves- What makes corporate blogging important? - Corporate online reputation management - Search engine optimization (SEO)- Customer information management (CRM)he applies the conventional "business strategy" approach and describes methods, how to incorporate them into existing strategies and some of the things to keep in mind when doing so. Chapters are enriched with a real life examples from the assignments Hilse completed around the world.
LinkedIn to 100 millon users: 2010 Leadership is linking up and networking people
Leadership is all about people from beginning to an end. This the best definition of leadership. In 2010 either you are linked in or you are left out. It is hard to believe but it is true. If you are not a proficient LinkedIn user your personal and career progress is in doubt. Networking is key. Team = Together Everybody Achieves More. Networking people means empowering them as opposed to networking with them on a daily basis and not producing any fruitful outcome. The equivalent of 320 pages (80 x 4) in a standard book are presented in a Corporate Manual type publication i.e. 80 letter size pages for a business owner or the Corporate World Manager so that you can use it in your office on a daily basis. When I became proficient in LinkedIn it had some 60 million users. I see 100 million users rather soon as there is a new user approximately every second.
Adding the E to Your Business Strategy
In the first chapter Hilse speaks about 'diversifying operational risks of domestic market behavior' and names some examples such as - Taking business to business around the globe- Politics 2.0- Tapping into the customer weband more. In the chapters following that called - Who visited your website and when?- Taking your business from local to global for a few thousand bucks - Learning marketing from the porn industry- Making your customers do the customer service themselves- What makes corporate blogging important? - Corporate online reputation management - Search engine optimization (SEO)- Customer information management (CRM)he applies the conventional 'business strategy' approach and describes methods, how to incorporate them into existing strategies and some of the things to keep in mind when doing so. Chapters are enriched with a real life example from the assignments Hilse completed around the world and are very fun to read and easy to comprehend.
New Threats and Countermeasures in Digital Crime and Cyber Terrorism
Technological advances, although beneficial and progressive, can lead to vulnerabilities in system networks and security. While researchers attempt to find solutions, negative uses of technology continue to create new security threats to users. New Threats and Countermeasures in Digital Crime and Cyber Terrorism brings together research-based chapters and case studies on security techniques and current methods being used to identify and overcome technological vulnerabilities with an emphasis on security issues in mobile computing and online activities. This book is an essential reference source for researchers, university academics, computing professionals, and upper-level students interested in the techniques, laws, and training initiatives currently being implemented and adapted for secure computing.
Cyber Security and Threats: Concepts, Methodologies, Tools, and Applications
Cyber security has become a topic of concern over the past decade as private industry, public administration, commerce, and communication have gained a greater online presence. As many individual and organizational activities continue to evolve in the digital sphere, new vulnerabilities arise. Cyber Security and Threats: Concepts, Methodologies, Tools, and Applications contains a compendium of the latest academic material on new methodologies and applications in the areas of digital security and threats. Including innovative studies on cloud security, online threat protection, and cryptography, this multi-volume book is an ideal source for IT specialists, administrators, researchers, and students interested in uncovering new ways to thwart cyber breaches and protect sensitive digital information.
Awaken Your Genius
"Awaken Your Genius" is a renaissance book. It will show how there is a brilliance inside of us all and offers guidance for uncovering it. I heartily endorse it and believe it to be an important part of the fabric of the emerging new paradigm. —Dave Guerra begin_of_the_skype_highlighting end_of_the_skype_highlighting, Author Superperformance and The Superperforming CEO
