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Conversations with Marketing Masters
Conversations with Marketing Masters offers new insights by gathering the collected wisdom of the most influential marketing thinkers of our age, each of whom has given a structured interview. Covering a wide range of issues and illustrating concepts with cases of success and failure, these seminal dialogues offer a rare look at what made each master great – and a glimpse of the marketing future. The Marketing Masters featured are Philip Kotler, David Aaker, Jean-Claude Larreche, Regis McKenna, Don Peppers, John Quelch, Al Ries, Martha Rogers, Don Schultz, Patricia Seybold, Jack Trout and Lester Wunderman. The conversations are free-flowing dialogues in which each personality is allowed to shine through.
Plaintiffs' Plight 1984
Plaintiffs' Plight1984 ((c) Donald Moses 2009, ) is a story of four cases handled by attorney, Daniel Masters. It focuses on the lives, loves, fears and frustrations of clients, and the tragic incidents that tranform their lives. It showcases Masters' experience, skill and luck, enabling him to uncover truths others had tried to suppress. The success or failure of Daniel Masters is the heart of the story. The foundational scene is Masters' law office, located in Rancho Bernardo, a community in the City of San Diego, California. That is where cases are evaluated and masterminded. The story guides the reader through fascinating, yet little known areas of San Diego County. Masters revels in and draws strength from the camaraderie and respect of his employees and business friends. The story includes a family fight, and serious injuries resulting from an industrial accident and two traffic collisions. With the aid of his associates, Masters displays his ability to bring about innovative and surprising resolutions. Although each of the tragedies suffered by the clients are separate and independent, the passionate struggle for justice by Masters unites the stories in a compelling dra
Temple Bar
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The Invisible Man
What happened to the usage of common sense in the decision making process? In The Invisible Man writer James Leonard Nobles offers some new perspectives on and insightful resolutions for the challenges confronting modern society in the 21st century. And he refuses to submit to the political correctness being forced upon us by the Powerbrokers of Hypocrisy. Through persuasive arguments and satire, Mr. Nobles takes on the Institutions that have betrayed the American people. He says, "The history that is written is not always the history that was, and the truth is often hidden beneath ideological propaganda." With candor seldom shown today, Jim openly discusses the controversial issues tearing ...
House By The Tracks
How can Magi move on with her life now that her husband is suddenly removed from it? How can she convince her children that the strength she draws from God will not diminish though they have an uncertain future? Magi has many decisions to make, not the least of which is to give in to fear or give all to God. If she does trust Him completely, where will He take her? What will He reveal to her and her family?
Kitty
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Slow Dancing in the Kitchen
Slow Dancing in the Kitchen Peter Wallace is, to all appearances, a success. Handsome, intelligent, educated, and talented. He is the quintessential success story: vice president and genius-in-residence for the biggest ad agency in town. But in the shadow of this facade is a haunted house of insecurity. A detractor calls him "the quintessential cliché." Peter's marriage is dysfunctional for some reasons he doesn't comprehend and for others he knows well. His fragile self-esteem had always forced him to seek the affections of women. Now, with his marriage crumbling, what had been recreational becomes nearly a clinical necessity. Laura is a beautiful, Southern country girl; a fashion model. H...
Queer Studies
An anthology of expanded versions of papers presented at a November 1994 conference held the University of Iowa, with sections on issues of identity and queer theory in practice. Essays are distinguished by their accessibility to undergraduates and non-academic readers, and cover areas that have often been marginalized by queer studies in the past, such as race, transgender, bisexuality, and s/m. Subjects include recontextualizing butch in 20th-century lesbian culture, and scientific racism and the invention of the homosexual body. Annotation copyright by Book News, Inc., Portland, OR
Unanimous Verdict
It is 1954 in the segregated city of Washington, D.C. In the chambers of the U.S. Supreme Court, the justices are preparing to rule in the landmark school desegregation case, Brown v. Board of Education.
