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Follow the Feeling
Elevate your brand, create a compelling brand story, and build brand loyalty In Follow the Feeling, strategy advisor Kai D. Wright answers a critical question plaguing entrepreneurs, brand strategists, marketers, and leaders: how do you grow your brand in a noisy world? Analyzing 1,500 fast-growing companies from Alibaba to Zara, the Columbia University lecturer and Ogilvy global consulting partner unpacks five branding secrets. Starting with behavioral economic principles and ending with a new systems-based approach to brand building, Wright offers readers one constant that trumps the hundreds of factors entangling brand value—feelings. Follow the Feeling will show you how to best build a...
A Socially Just Classroom: Transdisciplinary Approaches to Teaching Writing Across the Humanities
This edited collection provides a range of transdisciplinary approaches to the teaching of writing across the Humanities through the lens of inclusion and equity in higher education. In three parts - From Disciplinary Practice to Transdisciplinary Application, The Collective We: Transparent Pedagogy in Praxis, Power in Presence: From Chalkboard to Pavement - the chapters focus on teaching triumphs and challenges, specific learning objectives and best practices, theories and their applications, and concrete examples of campus action within specific institutional or socio-historical contexts. In whole, the book represents what a socially just classroom looks like from first-year university wri...
Antagonizing White Feminism
Antagonizing White Feminism: Intersectionality’s Critique of Women’s Studies and the Academy pushes back against the exclusive scholarship and discourse coming out of women-centered spaces and projects, which throw up barriers by narrowly defining who can participate. Vehement resistance to using inclusive language and renaming scholarly spaces like Women’s Studies and Critical Feminism expresses itself in concerns that women are still oppressed and thus women-only spaces must be maintained. But who is a woman? What are the characteristics of a woman’s lived experience? Do affinity and a history of oppression justify exclusion? This book shows how intersectional feminism is often und...
From Character to Color
From Character to Color was written to explore Critical Race Theory from logical, moral, and educational standpoints, as these relate to history, people and racial groups. This book is also written to explain reasons why it is a bad choice to allow the Critical Race Theory to grow unabated and continue to infect the nation.
Black Celebrity
Black Celebrity examines representations of postbellum black athletes and artist-entertainers by novelists Caryl Phillips and Jeffery Renard Allen and poets Kevin Young, Frank X Walker, Adrian Matejka, and Tyehimba Jess. Inhabiting the perspectives of boxer Jack Johnson and musicians “Blind Tom” Wiggins and Sissieretta Jones, along with several others, these writers retrain readers’ attention away from athletes’ and entertainers’ overdetermined bodies and toward their complex inner lives. Phillips, Allen, Young, Walker, Matejka, and Jess especially plumb the emotional archive of desire, anxiety, pain, and defiance engendered by the racial hypervisibility and depersonalization that has long characterized black stardom. In the process, these novelists and poets and, in turn, the present book revise understandings of black celebrity history while evincing the through-lines between the postbellum era and our own time.
“This Is America”
In“This Is America”: Race, Gender, and Politics in America’s Musical Landscape, Katie Rios argues that prominent American artists and musicians build encoded gestures of resistance into their works and challenge the status quo. These artists offer both an interpretation and a critique of what “This Is America” means. Using Childish Gambino’s video for “This Is America” as a starting point, Rios considers how elements including clothing, hairstyles, body movements, gaze, lighting effects, distortion, and word play symbolize American dissonance. From Laurie Anderson’s presence in challenging authority and playing with traditional gender roles in her works, to the Black female...
Branding Black Womanhood
CaShawn Thompson crafted Black Girls Are Magic as a proclamation of Black women’s resilience in 2013. Less than five years later, it had been repurposed as a gateway to an attractive niche market. Branding Black Womanhood: Media Citizenship from Black Power to Black Girl Magic examines the commercial infrastructure that absorbed Thompson’s mantra. While the terminology may have changed over the years, mainstream brands and mass media companies have consistently sought to acknowledge Black women’s possession of a distinct magic or power when it suits their profit agendas. Beginning with the inception of the Essence brand in the late 1960s, Timeka N. Tounsel examines the individuals and institutions that have reconfigured Black women’s empowerment as a business enterprise. Ultimately, these commercial gatekeepers have constructed an image economy that operates as both a sacred space for Black women and an easy hunting ground for their dollars.
Reimagining the Revolution
These are the architects of the modern civil rights movement: 4 profiles of revolutionary groups making change beyond protest A radically different approach to sustaining social justice movements—4 strategies for abolition and liberation from the new architects of the modern civil rights movement Many of us think, I don’t support the police. But what should take their place? Or: Prisons don’t keep us safe. But what new systems could? A lot of books about racial justice ask us how we got here, but Reimagining the Revolution is different: award-winning journalist and activist Paula Lehman-Ewing presents an inside-access look at the activists redefining where we go from here. Readers will...
Just Us
A TLS, FINANCIAL TIMES, NEW STATESMAN, GUARDIAN, OBSERVER AND WHITE REVIEW BOOK OF THE YEAR FINALIST FOR THE 2021 ANDREW CARNEGIE MEDAL FOR EXCELLENCE IN NONFICTION From award-winning writer Claudia Rankine, the stunning follow-up to Citizen and Don't Let Me Be Lonely 'Riveting' Bernardine Evaristo, TLS (Books of the Year) 'Brilliant' Gary Younge, New Statesman (Books of the Year) 'Timely and powerful' Fatima Bhutto, Financial Times 'One of our time's most incisive, brilliant and necessary intellectuals' Seán Hewitt, Irish Times 'Ranking is a writer of genius' Jeremy Noel-Tod, Sunday Times At home and in government, contemporary America finds itself riven by a culture war in which aggressio...
The Lemonade Reader
The Lemonade Reader is an interdisciplinary collection that explores the nuances of Beyoncé’s 2016 visual album, Lemonade. The essays and editorials present fresh, cutting-edge scholarship fueled by contemporary thoughts on film, material culture, religion, and black feminism. Envisioned as an educational tool to support and guide discussions of the visual album at postgraduate and undergraduate levels, The Lemonade Reader critiques Lemonade’s multiple Afrodiasporic influences, visual aesthetics, narrative arc of grief and healing, and ethnomusicological reach. The essays, written by both scholars and popular bloggers, reflects a broad yet uniquely specific black feminist investigation into constructions of race, gender, spirituality, and southern identity. The Lemonade Reader gathers a newer generation of black feminist scholars to engage in intellectual discourse and confront the emotional labor around the Lemonade phenomena. It is the premiere source for examining Lemonade, a text that will continue to have a lasting impact on black women’s studies and popular culture.
