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The second published collection based on a conference sponsored by the Metroplex Institute for Neural Dynamics -- the first is Motivation, Emotion, and Goal Direction in Neural Networks (LEA, 1992) -- this book addresses the controversy between symbolicist artificial intelligence and neural network theory. A particular issue is how well neural networks -- well established for statistical pattern matching -- can perform the higher cognitive functions that are more often associated with symbolic approaches. This controversy has a long history, but recently erupted with arguments against the abilities of renewed neural network developments. More broadly than other attempts, the diverse contribu...
"This book is a rich source of ideas for more effective Internet marketing. The frameworks and rules will help the marketing professional because they are grounded in solid research. The book is also a great place for academics and research-oriented students to find ideas worthy of deeper and more extensive research." -John A. Deighton, Harold M. Brierley Professor of Business Administration, Harvard Business School "Here's a novel idea! Insights and recommendations for Internet retailers that are based on actual research and scientific rigor. The authors, applying the tools of qualitative and quantitative research, expose much of the "conventional wisdom" of Internet retailing as myth, and ...
The Practical Handbook of Internet Computing analyzes a broad array of technologies and concerns related to the Internet, including corporate intranets. Fresh and insightful articles by recognized experts address the key challenges facing Internet users, designers, integrators, and policymakers. In addition to discussing major applications, it also
The proceedings of the fourth ICMA in 2004 represent a huge contribution to research in this area. Everyone attending the conference was asked to submit their papers electronically which meant that 100 top quality papers from no less that 10 different countries contributed to the theme of the conference.
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