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O Líder cidadão e a nova lógica do lucro
Marco Aurélio Vianna é um dos poucos consultores que conservam suas ideologias humanistas e realmente estão dispostos a arregaçar as mangas e brigar por um mundo corporativo melhor. Neste livro, que vem somar-se ao longo trabalho do autor no sentido de humanizar o ambiente empresarial, você irá caminhar lado a lado com pensadores, filósofos, sábios e suas idéias rumo ao equilíbrio entre o homem e seu trabalho. Sem apelar para o ideologismo simplório, são apresentadas alternativas possíveis e reais para uma ampla reforma dos hábitos corporativos nocivos, bem como exemplos de empresas que já se encontram em outro plano de relacionamento humano.
Marketing
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Nas ondas do futuro
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The Indigo Children Ten Years Later
'the Indigo Children Oh yeah ... I know about them! Wasn't there a movie about that? They're those special kids who do psychic things and who have dark blue auras, right?'' If that's your take on the Indigos, then you really need to read this book. The Indigo Children aren't super-psychic kids with dark blue auras. In fact, the Indigo moniker has nothing to do with auras or being psychic. Some of these teenagers are actually the ones who are strapping on bombs and bringing guns to school, so you can see that the subject here is far more profound than the sensational hype that often accompanies it. This book is all about the children of our planet, what really might be happening with them, wh...
Que crise é esta?
Cultura positiva do desafio (Por que nao?); Empresa adulta (vamos brincar a serio?); Visao de longo prazo (como sera o amanha); Genialidade visionaria (qual e o meu pedaco de mundo?); Fazer acontecer (o que vou fazer segunda-feira?); Grande pacto (vamos chegar juntos?); Empatia com clinete; Executivo-estadista; Excelencia e qualidade; Energizacao e motivacao.
Mudando paradigmas
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Valeu a pena
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Automated Organizations
This book attempts to characterize a new organizational form that is now visible in many companies as a substitute of previous forms related to mechanized or mechanistic standards. The book is based on the approach of organizational structure and on Henry Mintzberg’s work on organizational configurations. As a matter of fact, it attempts to supplement and update Mintzberg's organizational taxonomy, taking into account changes in the structure and work organization of business firms. The book is written for all people whose work is related to organizations and who are interested in the subjects it deals with.
