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One Show 26
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The One Show, Volume XXVIII
Advertising's best print, design, radio, and television. The One Show Annual, Volume 28 features all the best print, television, radio, design, and integrated advertising from the 2006 One Show. Entertaining and inspiring, this is the must have book for creatives and art directors around the world.
Humankind
Leo Burnett is one of the world's most successful advertising agencies, responsible for countless enduring ideas and creative campaigns. HumanKind provides a glimpse of the moment of germination within the inner sanctum of the advertising industry's most creative shop through interviews, conversations, transcripts and images. Aimed at advertisers, marketing experts, artists, designers, PR firms and anyone else interested in reaching out to others and conveying a message, HumanKind provides readers with a chance to get insider advice and strategy first-hand.
The Art Directors Annual 88
View the year's most innovative works in visual communication, in stunning, full color. The winners of the Art Directors Club Annual Awards are showcased here.
Advertisers at Work
“Conversations with some of the sharpest minds in advertising lead the reader gently into the heart of the business. A great read whether you’re starting out in advertising or simply want to pick up some tips from the greats.” —Mark Tungate, author of Adland: A Global History of Advertising and Branded Beauty: How Marketing Changed the Way We Look “In Advertisers at Work, Tracy Tuten conducts interviews with some of the ad world’s biggest players. The interviews—ranging from advertising legend Mike Hughes to leaders of the next generation like David Oakley and Susan Credle—reveal much about the nature of creativity and why we all respond to certain ads either with a laugh or ...
Cutting Edge Advertising
Now revised and updated, this classic book is still the definitive step-by-step guide to creating cutting edge print ads. It covers everything from how advertising works, how brand-building methodologies are changing, how to get an idea, and how copy and art should be crafted. It demystifies the advertising creative process, with page after page of practical, inspiring and often controversial advice from such masters as David Abbott, Bob Barrie, Tim Delaney, David Droga, Neil French, Marcello Serpa, and dozens more. Over 200 print ads and case histories reveal the creative processes at work in world-famous agencies in the US, UK, Asia and Australia. This new edition also includes an exclusive section featuring winning ads from the World Press Awards. No other book takes you on such a journey through the minds of advertising¿s creative leaders.
One Show Design, Volume 7
DIVOne Show Design, Volume 7 features all of the winners from the 2013 One Show Design competition. With categories including brand and corporate identity, package, environmental and broadcast design from iconic brands, this new annual features the best in design from all over the world. The work highlighted in these pages reflects the merging of advertising and marketing communications with design and the impact that design plays in our everyday culture. With full-color images, this book also includes lively text from the creatives explaining the inspiration behind each piece./div
One Show, Volume 35
This year's edition of The One Show features the very best work from around the world from the 2013 One Show and One Show Design contests.
Clio Awards
Rockport Publishers is pleased to work in collaboration with the Clio Awards -- who grant the "Oscars" of the advertising industry -- to publish the 42nd annual Clio Awards. The Clio Awards has been recognizing the best advertising design worldwide for 42 years. A jury of top advertising and design industry professionals culls the more than 18,000 entries, and awards the top one percent with gold, silver, and bronze citations. A handful of work is also recognized for honorable merit. Each winner is presented in these pages, in full-color with detailed design credits, making this book the ultimate resource and reference for the design and advertising industry. This book also provides an inspirational collection of top work for students of advertising and design and for seasoned professionals in the design community. Book jacket.
