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Internet Marketing
Proven, task-based approach to developing winning internet marketing campaigns If you've been seeking a practical, day-by-day, do-it-yourself plan for success in your Internet marketing, this is the book for you. The latest in the very popular Hour a Day series, this book gives you step-by-step instruction and clear action plans for all crucial aspects of successful internet marketing: SEO, website optimization, integration of social media and blogs, and pay-per-click strategies. Above all, it shows you how to use analytics effectively, so you can track and understand your results, then course-correct as you need. Provides step-by-step instruction to help you design, implement, and measure a...
MODERN BRITISH BEER.
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The Naturalist
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Charlemagne and His Legend in Early Spanish Literature and Historiography
New examinations of the figure of Charlemagne in Spanish literature and culture.
Matthew Bailey Sierra Club Papers
Papers relating to Matthew Bailey's involvement in the Sierra Club.
The Mulberry Tree
Lillian Manville, the devoted wife of business titan Jimmie Manville, had always taken the blessings of her life for granted - until the devastating news of Jimmie's death turns everything upside down. Lillian is bewildered to learn that Jimmie has willed her nothing but the rundown farmhouse of his Virginia childhood and left his fortune to his greedy brother and sister. All Lillian has now is a house she's never seen - and Jimmie's cryptic note alluding to a mysterious scandal that had haunted her late husband since his Virginia boyhood: 'Find out the truth about what happened will you? Do it for me. And wherever you are, whatever you do, remember that I love you.' To escape the relentless paparazzi hounding her in the wake of her husband's death, Lillian changes her name, gives herself a dramatic makeover and sets herself up in the old Manville farmhouse. She has no inkling that these transformations merely mark the start of a thrilling journey of discovery about her own resilience, about the endurance of love - and about the shocking secret that plagued the dark corners of her husband's mind. Luminous and inspiring, THE MULBERRY TREE is sure to captivate readers everywhere.
Mastering Microsoft Teams
Do you need to learn how to use Microsoft Teams? Are you questioning how to drive user adoption, govern content, and manage access for your Teams deployment? Either way, the second edition of this bestseller is your one-stop-shop to learning everything you need to know to find success with Microsoft Teams. Microsoft's popular chat-based collaboration software has many rich features that enable teams to be more efficient, and save valuable time and resources. However, as with all software, there is a learning curve and pitfalls that should be avoided. Begin by learning the core components and use cases for Teams. From there, the authors guide you through ideas to create governance and adoptio...
Oral History and Business
This book introduces business historians to oral history methodologies and approaches. Using four distinct oral history case studies to explore ideas of disruption and continuity in business history over the second half of the twentieth century, Robert Crawford and Matthew Bailey demonstrate how critical engagement with oral history approaches serves to enhance and enliven business history as well as its relationship with other historical fields. The focus on disruption is used to encompass a broad set of processes such as technological change, the impact of external forces, informal business networks, social constructions of gender, knowledge transfer, firm adaptability and cultural change....
Lines and Lyrics
An introduction to poetry geared toward the study of song "Fusing an approach that engages both lyrics and musical content of English-language songs in a wide swath of genres, Lines and Lyrics gives readers the tools and concepts to help them better interpret songs, in an accessible and enjoyable format."--Victoria Malawey, author of A Blaze of Light In Every Word: Analyzing the Popular Singing Voice "I can think of no other book that juxtaposes art song and pop song so effectively, in a way that doesn't privilege one over the other. This is a real achievement, and a must-have for anyone who loves words and songs."--Stephen Rodgers, University of Oregon Bruce Springsteen, Benjamin Britten, K...
Managing the Marketplace
This book charts the history of Australian retail developments as well as examining the social and cultural dimensions of shopping in Australia. In the second half of the twentieth century, the shopping centre spread from America around the world. Australia was a very early adopter, and produced a unique shopping centre model. Situating Australian retail developments within a broader international and historical context, Managing the Marketplace demonstrates the ways that local conditions shape global retail forms. Knowledge transfer from Europe and America to Australia was a consistent feature of the Australian retail industry across the twentieth century. By critically examining the streng...
