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The burgeoning global sport industry is a $500 billion business with no signs of slowing down. For the upper-undergraduate and graduate sport management student exhibiting a penchant for finances and a passion for sports, the field of sport finance presents tremendous career opportunities. No other textbook connects financial principles with real-world sport finance strategies as effectively as Sport Finance, Fifth Edition With HKPropel Access. Emphasizing a more practical approach, the fifth edition goes beyond the what and how of sport finance and dives deeper into the why—the reasoning behind the principles of sport finance—providing students with an even more comprehensive perspectiv...
The Wages of Wins is a proper analysis of the data generated by professional sports; it tells many tales that are inconsistent with the myths put forward by the media, industry, and consumers of professional sport.
Developing and implementing a systematic analytics strategy can result in a sustainable competitive advantage within the sport business industry. This timely and relevant book provides practical strategies to collect data and then convert that data into meaningful, value-added information and actionable insights. Its primary objective is to help sport business organizations utilize data-driven decision-making to generate optimal revenue from such areas as ticket sales and corporate partnerships. To that end, the book includes in-depth case studies from such leading sports organizations as the Orlando Magic, Tampa Bay Buccaneers, Duke University, and the Aspire Group. The core purpose of spor...
The hope of the Gospel is a universal message, and sports are arguably the universal language. Sharing the former through the latter is a powerful combination for changing lives. And for students with a heart for both, the field of sports ministry presents compelling career opportunities. Until now, there has never been a college textbook devoted to the subject. With the arrival of Sports Ministry, college and university instructors have a dedicated text for educating students on the how-to process of developing viable sports ministry programs that share the Word and positively influence the world in which we live. The book begins with a description of what sports ministry is and a historica...
This volume examines the rise of an emerging sport as a grassroots effort (or “new social movement”), arguing that the growth of non-normative sports movements occurs through two social processes: one driven primarily by product development, commercialization, and consumption, and another that relies upon public resources and grassroots efforts. Through the lens of disc golf, informed by the author’s experience both playing and researching the sport, Joshua Woods here explores how non-normative sports development depends on the consistency of insider culture and ideology, as well as on how the movement navigates a broad field of market competition, government regulation, community characteristics, public opinion, traditional media, social media and technological change. Throughout, the author probes why some sports grow faster than others, examining cultural tendencies toward sport, individual choices to participate, and the various institutional forces at play.
Plasticity in Motion: Sport, Gender, and Biopolitics argues that sport has a transformative power that, when engaged with habitually, can create bodies with the athletic ability to succeed at the incredible performances that captivate modern sports audiences. Robert M. Foschia draws heavily from the influential and extensive work of Catherine Malabou on plasticity – the ability to shape and form – and similarly argues that transformation is not always positive or infinite, with the potential for accidents, injuries, and excommunications. However, sport as a discursive space often precludes any mention of these negative transformations, asserting itself as pure potential and becoming, often to the exclusion of the feminine. What occurs if the feminine enters into this space? Foschia intentionally integrates the feminine back into hypermasculine discussions of sport, opening a new realm of possible transformations to the ways we play, watch, and think about sports. Scholars of communication, media studies, gender studies, rhetoric, and sports will find this book particularly useful.
A practical approach to the modern management of intellectual property The world has changed significantly in the past decade, resulting in new behavior and practice related to the ownership and management of intellectual property. This book helps executives, attorneys, accountants, managers, owners, and others understand the legal, technological, economic, and cultural changes that have affected IP ownership and management. It provides case studies, practical examples and advice from seasoned and enduring professionals who have adopted new and streamlined methods and practices whether as in-house or outside counsel, or service providers. Provides a practical yet global approach to corporate...
This distinctive Handbook covers the breadth of sports and media scholarship, one of the up-and-coming topics bridging media entertainment, sports management, and popular culture. Organized into historical, institutional, spectator, and critical studies perspectives, this volume brings together the work of many researchers into one quintessential volume, defining the full scope of the subject area. Editors Arthur Raney and Jennings Bryant have recruited contributors from around the world to identify and synthesize the research representing numerous facets of the sports-media relationship. As a unique collection on a very timely topic, the volume offers chapters examining the development of s...
Sports Myths uses economic principles to bust fifteen college and professional urban legends that continuously rear their heads, but that fall apart under analytical scrutiny.
This is the first book to focus on sport broadcasting as a core aspect of contemporary sport business and management. It explains how sport business professionals can manage sport broadcasting as an essential component of their work. Drawing on cutting-edge theory and research into sport broadcasting around the world, the book introduces the history and core concepts of sport broadcasting, before showing how broadcasting intersects with sport management practice. It covers key themes and issues such as the law and regulation, valuation and negotiation, strategy, logistics and consumer behaviour. Outlining best practice for sport managers, this book is essential reading for any course on sport business and management, sport marketing or sport media, and a useful companion to courses on broadcast production, sports journalism or digital media.