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National Identity and Global Sports Events
National Identity and Global Sports Events looks at the significance of international sporting events and why they generate enormous audiences worldwide. Focusing on the Olympic Games and the men's football (soccer) World Cup, the contributors examine the political, cultural, economic, and ideological influences that frame these events. Selected case studies include the 1936 Nazi Olympics in Berlin, the 1934 World Cup Finals in Italy, the unique case of the 1972 Munich Games, the transformative 1984 Games in Los Angeles, and the 2002 Asian World Cup Finals, among others. The case studies show how the Olympics and the World Cup Finals provide a basis for the articulation of entrenched and dominant political ideologies, encourage persisting senses of national identity, and act as barometers for the changing ideological climate of the modern and increasingly globalized contemporary world. Through rigorous scholarly analyses, the book's contributors help to illuminate the increasing significance of large-scale sporting events on the international stage.
Unstable Ground
As an art form that is utterly dependent on its own spatiality, theatre has a major contribution to make to contemporary debates about space and place. In this book, Australian academics explore the nexus between place and performance in practices ranging from mainstream theatre to site specific performance.
Media and Metamedia Management
Media and Metamedia Management has contributions from seven prestigious experts, who offer their expertise and the view from their vantage point on communication, journalism, advertising, audiovisual, and corporate, political, and digital communication, paying special attention to the role of new technologies, the Internet and social networks, also from an ethics and legal dimension. A total of 118 authors belonging to 31 universities from Spain, Portugal, England and Ecuador have contributed to this book edited, coordinated and introduced by professors Francisco Campos-Freire and Xosé López-García, from the University of Santiago de Compostela, José Rúas-Araújo, from the University of Vigo, and Valentín A. Martínez-Fernández, from the University of A Coruña. Readers may also enjoy 66 articles, grouped into diverse chapters, on Journalism and cyberjournalism, audiovisual sector and media economy, corporate and institutional communication, and new media and metamedia.
Radio y televisión en el ámbito local
During three sessions, a hundred long of communicators analyzed in the II Congress of Local Communication the present reality and the future perspectives of the radio and of the television that act in the local environment through a série of experiences and reflections exposed in this publication.
Regeneration through Sport
This book examines how and why sport in general, and football in particular, entered the country and developed successfully between 1890 and the 1920s, while placing that growth within the context of Spain’s larger historical experience. The introduction of sport in the late 19th century permanently changed the day-to-day lives of thousands of Spaniards. Initially, the country’s growing urban middle-classes embraced the new activity as they built community identities and were introduced to it through economic and educational connections to foreigners. To justify this, these proponents argued that the adoption of physical education and sport would physically regenerate the nation. In resp...
The New Communications Landscape
New Communications Landscape explores the theories of media globalization, with emphasis on the areas of cultural and local television markets. It focuses on the industry, content and strategy, audience, policy and future research.
Sport and the Transformation of Modern Europe
In the modern era, sport has been an important agent, and symptom, of the political, cultural and commercial pressures for convergence and globalization. In this fascinating, inter-disciplinary study, leading international scholars explore the making of modern sport in Europe, illuminating sport and its cultural and economic impacts in the context of the supra-state formations and global markets that have re-shaped national and trans-national cultures in the later twentieth century. The book focuses on the emergence and expansion of media markets, high-performance sport’s transformation by, and effects upon, Cold War dynamics and relations, and the implications of the Treaty of Rome for an...
Constructing Europe's Identity
The authors assess not only the benefits, but also the costs of attempts to assert a European identity. Referring to debates about the respective merits of deepening and widening, they address the equally important associated tradeoffs between exclusion and dilution: they point to the risks on the one hand of a Europe that excludes foreign goods, immigrants and entire countries, and on the other of an unfocused definition of Europe that may dilute the very values that a "European identity" is intended to protect.
The Olympic Games and Cultural Policy
This book explores how cultural policies are reflected in the design, management and promotion of the Olympic Games. Garcia examines the concept and evolution of cultural policies throughout the recent history of the Olympic Games and then specifically evaluates the cultural program of the Sydney 2000 Olympic Games. She argues that the cultural relevance of a major event is highly dependent on the consistency of the policy choices informing its cultural dimensions, and demonstrates how such events frequently fail to leave long-term cultural legacies, and are often unable to provide an experience that fully engages and represents the host community, due to their over-emphasis on an economic rather than a social and cultural agenda.
Benchmark Games
BENCHMARK GAMES is unique as there has been no previous study of an individual Paralympic Games. The book documents and analyses the new benchmarks that were set at the time of the successful Sydney Paralympic Games. BENCHMARK GAMES explores many questions about the appeal of the Games to the community and disability sport and the place of the disability community in Australian life. This book gives a wonderful insight into the background and running of the Sydney Paralympic Games and the legacy it has left (Karen Tighe, Foreword).
