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Social Media Marketing for Your Business
Social media is everywhere -- The big picture -- Goal setting -- Reputation management -- Mobile, visuals, and hashtags : social media must-haves -- Facebook -- Twitter -- Google+ and google my business -- Linkedin -- Pinterest -- Houzz -- Instagram -- Snapchat -- Youtube -- Other digital marketing -- Managing your social media program -- Evaluating your program : tracking and measuring results -- What's next? -- Notes -- Index
Social Media for Home Builders 2.0
Tweet.. .like ... friend ... connect: Your potential customers do it. Do you? Social media expert Carol Flammer explains how you can personalize the home-buying experience for your existing customers, build your brand, attract more prospects, and close more homes by integrating social media in your marketing mix. You'll learn how to create an online buzz that will compel prospective buyers to do more than just browse your website-instead, they will actually visit your community and present you the opportunity to sell homes. This book explains how to
Social Media 3.0
Create Online Buzz to Boost Your Business You can reach virtually all consumers today using the power of social media. Author and successful business woman Carol Morgan can show you how to get sales results by connecting effectively online. She will help you embrace social media, connect with your customers, sharpen your long-term strategy, and get the most from the newest form of cost-effective marketing. This updated version of her popular book offers new tips on -Creating effective mobile sites -Using the latest Facebook features -Avoiding Panda and Penguin traps -Engaging your markets using Google+, Instagram, Tumblr, Pinterest, Foursquare, Houzz, LinkedIn, and other sites -Getting started with Podcasting -Running fun contests affordably
The Digital Handshake
Practical applications for using social media to boost your business Even today's most successful businesses are seeing shrinking returns on their advertising and marketing dollars. The Digital Handshake explains why advertising and marketing are losing their effectiveness and how to solve the problem using social media to corral elusive consumers. It explains the best practical business applications in current use and how you can use them to ramp up your business. Using case studies gleaned from real businesses, author Paul Chaney shows you how companies both large and small that can tap social media to mitigate market changes and reap valuable business benefit in the real world. Explains h...
Dictionary of Medical Acronyms and Abbreviations
This dictionary lists acronyms and abbreviations occurring with a reasonable frequency in the literature of medicine and the health care professions. Abbreviations and acronyms are given in capital letters, with no punctuation, and with concise definitions. The beginning sections also include symbols, genetic symbols, and the Greek alphabet and symbols.
Managing Your Business with 7 Key Numbers
Use 7 Key Numbers to help you earn greater profits with less time and energy Many builders and contractors struggle to get a clear picture of where their business is at the moment - and where it's headed financially. By the time you compare your accounting reports with your job costing, estimating and change orders, and pipeline, it's too late to make adjustments to guarantee profit. This book will help you see where you stand every day, with every job, by monitoring just 7 Key Numbers that drive all profits and cash flow, including - Number of leads - Sales conversion rate - Customer retention rate Stay on top of every job! Follow the steps in this book to create a process that will let you know when costs or scheduling deviate from the estimate--in time to respond before those changes cost you money. "Managing Your Business with 7 Key Numbers is exceptionally well written, organized, and presented. Specifically directed at professionals engaged in construction, Managing Your Business with 7 Key Numbers is as thoroughly "user friendly' as it is informative, making it very highly recommended." Small Press Bookwatch Oregon, WI
Sales & Marketing Checklists for Profit-driven Home Builders
2nd ed. published: Washington, DC: BuilderBooks, c2003.
Value Match Selling for Home Builders
With this book, home building professionals will learn how to build a rapport with prospective home buyers. Nowell's emphasis on questioning strategies and listening skills helps salespeople build relationships with potential customers and meet prospective buyer's specific needs.
Residential Construction Performance Guidelines, Consumer Reference (Pack of 10)
NAHB's Residential Construction Performance Guidelines were created to offer a third-party view of quality issues in residential construction (both new homes and remodeling). The Consumer Reference makes it easy to provide a copy of the guidelines to every customer. Sold in affordable packs of 10, the Consumer Reference is a great addition to your warranty claims process and: Help customers understand the basics of a properly constructed home and how it should perform during the warranty period Take action to resolve customer concerns before they escalate to complaints Exhibit your professionalism by showing that you consistently meet or exceed accepted industry guidelines Includes Residential Construction Performance Guidelines for: Site Work and Foundation Floors, Walls, and Roofs
Fungi of China
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