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Social Media Marketing for Your Business
Social media is everywhere -- The big picture -- Goal setting -- Reputation management -- Mobile, visuals, and hashtags : social media must-haves -- Facebook -- Twitter -- Google+ and google my business -- Linkedin -- Pinterest -- Houzz -- Instagram -- Snapchat -- Youtube -- Other digital marketing -- Managing your social media program -- Evaluating your program : tracking and measuring results -- What's next? -- Notes -- Index
Social Media for Home Builders 2.0
Tweet.. .like ... friend ... connect: Your potential customers do it. Do you? Social media expert Carol Flammer explains how you can personalize the home-buying experience for your existing customers, build your brand, attract more prospects, and close more homes by integrating social media in your marketing mix. You'll learn how to create an online buzz that will compel prospective buyers to do more than just browse your website-instead, they will actually visit your community and present you the opportunity to sell homes. This book explains how to
The Digital Handshake
Practical applications for using social media to boost your business Even today's most successful businesses are seeing shrinking returns on their advertising and marketing dollars. The Digital Handshake explains why advertising and marketing are losing their effectiveness and how to solve the problem using social media to corral elusive consumers. It explains the best practical business applications in current use and how you can use them to ramp up your business. Using case studies gleaned from real businesses, author Paul Chaney shows you how companies both large and small that can tap social media to mitigate market changes and reap valuable business benefit in the real world. Explains h...
Dictionary of Medical Acronyms and Abbreviations
This dictionary lists acronyms and abbreviations occurring with a reasonable frequency in the literature of medicine and the health care professions. Abbreviations and acronyms are given in capital letters, with no punctuation, and with concise definitions. The beginning sections also include symbols, genetic symbols, and the Greek alphabet and symbols.
Dorland's Dictionary of Medical Acronyms and Abbreviations
Medical acronyms and abbreviations offer convenience, but those countless shortcuts can often be confusing. Now a part of the popular Dorland's suite of products, this reference features thousands of terms from across various medical specialties. Its alphabetical arrangement makes for quick reference, and expanded coverage of symbols ensures they are easier to find. Effective communication plays an important role in all medical settings, so turn to this trusted volume for nearly any medical abbreviation you might encounter. - Symbols section makes it easier to locate unusual or seldom-used symbols. - Convenient alphabetical format allows you to find the entry you need more intuitively. - More than 90,000 entries and definitions. - Many new and updated entries including terminology in expanding specialties, such as Nursing; Physical, Occupational, and Speech Therapies; Transcription and Coding; Computer and Technical Fields. - New section on abbreviations to avoid, including Joint Commission abbreviations that are not to be used. - Incorporates updates suggested by the Institute for Safe Medication Practices (ISMP).
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Warranties for Builders and Remodelers
Profit from the legal wisdom of the National Association of Home Builders staff attorneys. They have researched hundreds of warranty issues for NAHB members and wrote Warranties for Builders and Remodelers to help inform and protect builders and remodelers. Learn how to properly use warranties to market your services while protecting yourself and your business from liabilities.
Toward Speaking Excellence
The new edition of Toward Speaking Excellence addresses the recent changes to the Test of Spoken English (TSE(R)). The text introduces readers to the format of the new TSE(R), typical questions, and scoring criteria. The second edition of Toward Speaking Excellence includes actual student responses that are used or modified to highlight specific characteristics of effective communication. Two complete sample TSE(R)-like tests are included for further practice. Also provided are practice with some of the skills that, while no longer tested on the TSE(R), are key to sounding more native-like and fluent. Toward Speaking Excellence may be used as an individual study tool or as a course text. While the material is directed toward the TSE(R) and SPEAK(R) tests, the communication strategies presented will prepare students for other types of oral exams (including the TAST(R), interviews, and performance tests. Toward Speaking Excellence is a course book but may also be used for individual test-preparation/self-study. Dean Papajohn is a Specialist in Education at the Center for Teaching Excellence, University of Illinois, Urbana-Champaign..
Residential Construction Performance Guidelines, Consumer Reference (Pack of 10)
NAHB's Residential Construction Performance Guidelines were created to offer a third-party view of quality issues in residential construction (both new homes and remodeling). The Consumer Reference makes it easy to provide a copy of the guidelines to every customer. Sold in affordable packs of 10, the Consumer Reference is a great addition to your warranty claims process and: Help customers understand the basics of a properly constructed home and how it should perform during the warranty period Take action to resolve customer concerns before they escalate to complaints Exhibit your professionalism by showing that you consistently meet or exceed accepted industry guidelines Includes Residential Construction Performance Guidelines for: Site Work and Foundation Floors, Walls, and Roofs
The Paper Trail
This updated and expanded edition shows remodelers how to use proven management systems to run a successful remodeling company. The CD contains 160 essential documents that every remodeling company needs to run a successful company.
