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The New, Emerging Japanese Economy
Mourdoukoutas New Emerging Japanese Economy documents the rise of the old Japan economy, identifies the reasons and their domestic and international effects, then charts Japan's rapid decline, and the effects that this largely unexpected event had on the conduct of business globally. But now the signs point to Japan's economic recovery - and the importance of this cannot be overestimated. Not only will it provide benefits to the Japanese people, these same benefits will extend to Japan's trading partners worldwide. The result will be new opportunities, but new challenges as well for unwary foreign management. Mourdoukoutas analyzes the Japanese economy, from rise to fall to rise again, and r...
Collective Entrepreneurship in a Globalizing Economy
Mourdoukoutas argues that as globalization gains momentum and reengineering becomes universal, firms can no longer be sure of achieving sustainable competitive advantages through improved operating effectiveness alone. The new business strategy will focus on revenue growth and on the constructive destruction of conventional corporations, through collective entrepreneurship and its division in the product supply chain. To enhance revenues through the management of constructive destruction, companies must achieve organizational mutations and permutations, turning themselves from hierarchical managerial units into entrepreneurial networks. These entrepreneurial networks are communities that sha...
Intelligent Investing in Irrational Markets
As a game of economics, investing involves the basic principles of economics that help investors identify financial goals and constraints, and come up with the right asset and portfolio allocation. Mourdoukoutas outlines the rules for investing in irrational markets successfully.
The Global Corporation
Delineates subtle distinctions among concepts that are often taken as synonymous, such as globalization, multinationalization, multinational corporation, and global corporation, and elicits their implications for international business management.
The Ten Golden Rules
"How the wisdom of ancient Greek philosophers can be applied to modern problems and concerns to create a more spiritual existence"--Provided by publisher.
Intelligent Investing in Irrational Markets
As a game of economics, investing involves the basic principles of economics that help investors identify financial goals and constraints, and come up with the right asset and portfolio allocation. Mourdoukoutas outlines the rules for investing in irrational markets successfully.
Japan's Turn
With a lead in microelectronics applications and flexible institutions, Japan, rather than Europe, is to succeed the United States' economic leadership in the post-Soviet era. This book is an inquiry into the transition economics of this era and the differences between the American and Japanese economic problems. Contents: Introduction; PART I. Economic Performance, Resources and Institutions; The Japanese Economy and Government: An Overview; The Japanese Corporation and Industry; Employment Relations; Assimilation of New Technology: Labor Adjustment; PART II. Economic Relations with the U.S. and the Pacific; The Anatomy of the Japanese Trade Surplus; Japanese Direct Investment in the U.S.; Japan and the Region; Japan in the 21st Century: An Unusual Leadership. Tables and graphs with each chapter.
Business Strategy in a Semiglobal Economy
This groundbreaking text provides both theory and strategy for operating in a semiglobal economy in which international businesses must compete in highly globalized and highly localized markets at the same time. Unlike the traditional transnational and matrix corporate models, a semiglobal corporation organizes its operations according to the global/local content of its value propositions rather than according to geographical regions, products, or contribution to the parent company's performance. As an example of a semiglobal corporation, the Honda Motor Company has a global vision when it comes to highly global bundles like car engines, and a local vision when it comes to highly localized car financing and servicing. Designed as a supplementary text for courses in international business, development economics, marketing, and strategic planning, "Business Strategy in a Semiglobal Economy" raises important challenges to the conventional models of business organization and the competitive strategies that proceed from them.
The Rise and Fall of Abacus Banking in Japan and China
Bankers in Japan and China are masters of accounting, not risk management, and American-style rescue packages won't solve their banking crises. Cleaning up balance sheets and purging non-performing loans won't work either, say Arayama and Mourdoukoutas. The problem goes deeper. It stems from high growth environments and tight government regulation. The result has been to limit competition in Japan and eliminate it in China. And that led to the control of management behavior, which weakened incentives for Japanese and Chinese bank decision-makers to manage, hands-on, their traditional and nontraditional banking risks. Adding to the problem is rationed credit, reflecting MITI and MOF prioritie...
The Seven Principles of WOM and Buzz Marketing
Why are word-of-mouth campaigns effective for some products, while failing for others? Which group of consumers should be the target of viral marketing efforts, and how can you turn word of mouth into buzz? Panos Mourdoukoutas and George J Siomkos provide the answers! The transformation of a desire for a product into an "epidemic" was, is and will always be the dream of each and every marketer. For some marketers this dream becomes reality. For others it remains simply a fantasy. "The Seven Principles of WOM and Buzz Marketing" offers the essential tools – seven simple steps – to launch an effective WOM and buzz campaign that helps products to cross the tipping point and to reach the mass market: Begin with the consumers Be innovative Target the right group Create the right message Find the right environment
