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Regional Development and Forgotten Spaces
This book constitutes a novel contribution, combining recent theoretical developments and empirical contributions, as well as the recent and latest trends and challenges on the issue of Forgotten Spaces. Forgotten Spaces - like the Forgotten Regions, in particular - are spaces that in potential can and do create significant value (if their resources are properly rediscovered) and create many potential costs (if these spaces are increasingly neglected by economic agents). The editors have identified a gap in current research because there is not enough empirical evidence about these places, as well as about the role of their actors. Abandoning regions can lead to, for example, pollution, unco...
Integrated Marketing Communications, Strategies, and Tactical Operations in Sports Organizations
As with any business, economic, financial, and marketing management for sports organizations is critical for attracting, retaining, and engaging fans. Unlike typical businesses, the sports industry is inconsistent, highly emotional with a strong personal nature, and operates in various markets where organizations compete and cooperate at the same time. Thus, traditional management techniques are not always appropriate for these organizations. Integrated Marketing Communications, Strategies, and Tactical Operations in Sports Organizations provides expert insight into the latest trends, strategies, and tactics that can be used in the sports industry to build foundations for successful commercialization. The content within this publication covers city marketing, social media interactions, and atmospheric influence and is designed for managers, marketers, business and industry professionals, stakeholders, academicians, researchers, and students.
Sport Tourism
This volume provides important theoretical and applied insights into sport tourism. A collective work written by specialists in the field of sport tourism, it provides new insights into this rapidly expanding field, which is in constant change and challenged by globalization. The book is composed of four parts, each enclosing three chapters, including an initial introductory chapter. The first part of the book (re)thinks sport tourism in the globalized world; the second explores new challenges for global and local event sport tourism; the third section addresses issues related to sport tourism development in a globalized world; and the fourth part is dedicated to understanding participation ...
Cirugia y Cirujanos
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Advances in Tourism, Technology and Smart Systems
This book features a collection of high-quality research papers presented at the International Conference on Tourism, Technology & Systems (ICOTTS 2019), held at the Universidad Abierta Interamericana, in Buenos Aires, Argentina, from 5th to 7th December 2019. It covers the areas technology in tourism and the tourist experience, generations and technology in tourism, digital marketing applied to tourism and travel, mobile technologies applied to sustainable tourism, information technologies in tourism, digital transformation of tourism business, e-tourism and tourism 2.0, big data and management for travel and tourism, geotagging and tourist mobility, smart destinations, robotics in tourism, and information systems and technologies.
“Nuestros Antepasados” (Our Ancestors)
This is a book that for over forty years was carefully researched and footnoted by the principal author Ernest S. Sanchez. It is a story that is weaved together by multiple interviews with families and their familial history that makes this account and supported by documentation. This book brings into focus the following points: 1. History of the settlement of New Mexico from Onate to the present 2. The principal families that were involved in the settlement and their experiences... 3. The New Mexican experience from the Hispanic view in the history of the settlement of Lincoln County and the Lincoln County War 4. An insight on the personal relationship of the Hispanics with William H. Bonne...
