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Remote Sensing and GIS in Peri-Urban Research
Remote Sensing and GIS in Peri-Urban Research: Perspectives on Global Change, Sustainability and Resilience, Eleventh Edition provides the most recent methods and techniques, incorporating geoinformatics-based practices to map, evaluate, and model urban landscape attributes and changes. The book provides theory, methodology, and future perspectives of remote sensing and GIS techniques applied to peri-urban modelling, analysis and sustainability through the use of spatio-temporal geospatial datasets. It also includes case studies of real-world data sets, with applicable algorithms, techniques and methods for study. This will be a useful reference for researchers and academics in remote sensin...
Marketing in the Digital Era
This book stimulates a discussion on the changes engendered by the digital era, both in everyday life and the traditional marketing realm. It covers scientific studies and theoretical principles as well as educational purposes and practical applications of digital marketing principles, in order to improve our understanding of this domain.
Oral and Maxillofacial Surgery - Inkling Enhanced E-Book
NEW! Full color design provides a more vivid depiction of pathologies, concepts, and procedures. NEW! Expert Consult website includes all of the chapters from the print text plus "classic" online-only chapters and an expanded image collection, references linked to PubMed, and periodic content updates. NEW! Thoroughly revised and reorganized content reflects current information and advances in OMS. NEW! New chapters on implants and orthognathic surgery cover the two areas where oral and maxillofacial surgeons have been expanding their practice. NEW! Digital formats are offered in addition to the traditional print text and provide on-the-go access via mobile tablets and smart phones.
The Future of Influencer Marketing: Evolution of Consumer Behavior in the Digital World
"The Future of Influencer Marketing: Evolution of Consumer Behavior in the Digital World" offers a profound exploration of how the digital age is reshaping consumer behavior and marketing strategies. This insightful book delves into the theories explaining the evolution of buyer and seller roles and introduces the Eleven-P Marketing Concept, uniquely influenced by viral marketing. The Eleven-P framework expands upon traditional marketing principles by integrating Product, Price, Place, Promotion, People, Process, Physical Evidence, Partnerships, Personalization, Participation, and Performance. Each element is examined to illustrate how viral marketing strategies, driven by influential digita...
The Evolution of Consumer Behavior: Theories of Engagement, Influence, and Digital Interaction
"The Evolution of Consumer Behavior: Theories of Engagement, Influence, and Digital Interaction" provides a thorough analysis of how technology, digital platforms, and social media are revolutionizing the way we interact, share, and consume information. This book delves into various theories that explain the new dynamics in the relationship between consumers and brands. From the Interactive Consumption Theory, which underscores the importance of two-way interactions between consumers and brands, to the Dynamic Consumer Role Theory, which highlights the evolving roles of consumers in the modern marketing landscape, each chapter offers deep insights into how today's consumers are far from pass...
Community-based Rural Tourism and Entrepreneurship
To meet the rising demand for scientific evidence in the context of rural tourism research, this book explores tourism and tourism-related diversification activities performed by farming households and entrepreneurs in rural communities. To do so it adopts a consistent conceptual and empirical microeconomic approach and employs econometric methodology. Community-based rural tourism (CBRT) is attracting increasing interest in both developed and developing countries, since tourism is considered an effective way to promote rural development in all parts of the globe. Further, because information and communication technologies are developing rapidly, new types of communities are now formed more ...
Land, Law and Islam
In this pioneering work Siraj Sait and Hilary Lim address Islamic property and land rights, drawing on a range of socio-historical, classical and contemporary resources. They address the significance of Islamic theories of property and Islamic land tenure regimes on the 'webs of tenure' prevalent in the Muslim societies. They consider the possibility of using Islamic legal and human rights systems for the development of inclusive, pro-poor approaches to land rights. They also focus on Muslim women's rights to property and inheritance systems. Engaging with institutions such as the Islamic endowment (waqf) and principles of Islamic microfinance, they test the workability of 'authentic' Islamic proposals. Located in human rights as well as Islamic debates, this study offers a well researched and constructive appraisal of property and land rights in the Muslim world.
