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Permanent Waving
PERMANENT WAVING - THE GOLDEN YEARS: A Personal History After the First World War, during a social movement now called "Modernism," there was a revolution in both the styles and the technology of ladies' hairdressing. The technology was first developed by I. Calvete who designed the first practical heaters for permanent-waving and the publicity was the initiative of E. Suter, whose first name "Eugene," became synonymous with permanent-waving. For twenty years, they dominated the hairdressing scene and hardly a hairdresser or a woman would not have known the iconic name Eugene or not been permed with the equipment made by Calvete, (who incidentally was also involved in the development of earl...
A Contemporary Approach to Permanent Waving
A unique approach to the technical study of perming, this resource illustrates proven perming methods for creating movement, dimension and texture in hair design for the creative hair designer. Features: -How to assess your client's needs -How to enhance the natural qualities of hair -How to offer post-perm regimens for maximum client satisfaction and loyalty ALSO AVAILABLE INSTRUCTOR SUPPLEMENTS CALL CUSTOMER SUPPORT TO ORDER A Contemporary Approach to Permanent Waving Course Guide, ISBN: 1-56253-309-6
A Contemporary Approach to Permanent Waving Course Guide
A unique approach to the technical study of perming, this resource illustrates proven perming methods for creating movement, dimension and texture in hair design for the creative hair designer. Features: -How to assess your client's needs -How to enhance the natural qualities of hair -How to offer post-perm regimens for maximum client satisfaction and loyalty ALSO AVAILABLE INSTRUCTOR SUPPLEMENTS CALL CUSTOMER SUPPORT TO ORDER A Contemporary Approach to Permanent Waving Course Guide, ISBN: 1-56253-309-6
Permanent Waves
Throughout the twentieth century, beauty shops have been places where women could enjoy the company of other women, exchange information, and share secrets. The female equivalent of barbershops, they have been institutions vital to community formation and social change. But while the beauty shop created community, it also reflected the racial segregation that has so profoundly shaped American society. Links between style, race, and identity were so intertwined that for much of the beauty shop's history, black and white hairdressing industries were largely separate entities with separate concerns. While African American hair-care workers embraced the chance to be independent from white contro...
