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Strategies and Promotion of Innovation in Regional Policies around the Mare Balticum
A sound promotion of innovation is essential for the future of the Baltic Sea Region, in particular to support the small- and medium sized enterprises. For this purposes stakeholders from medium-sized businesses, science, politics, and administration met at the seventh Hanseatic Conference in May 2012 in Hamburg. For two days the participants discussed about "Innovation and innovative strategies in the regional policy around the mare balticum" to further strengthen the region. It became evident, that a sustainable promotion of innovation demands a closer cooperation within the regions, on a transnational level but also between administrations and especially between companies and R&D institutions. The Baltic Sea area will only be one of the most innovative and strong regions in the world, if the bordering countries build a unit. This publication included the presented papers and summarizes the discussion of the participants.
Innovative SMEs by Gender and Age around the Mare Balticum
At the 9th Hanseatic Conference 2014 in Hamburg, representatives from business organisations, academic institutions and policy makers from all countries around the Baltic Sea exchanged their experiences. This book contains the presented papers and a summary of the discussion of the participants. The elimination of discrimination by gender and age in working life is an important social concern, regardless of economic needs. But increased labour force participations of women and older people are also essential for economic reasons in the light of demopgraphic developments and changed conditions. Currently high and ever growing shortage of entrepreneurs, managers and professionals are the facto...
Work-based learning around the mare balticum
At the 10th Hanseatic Conference 2015 in Hamburg, representatives from business organisations, academic institutions and policy makers from all countries around the Baltic Sea exchanged their experiences. This book contains the presented papers and a summary of the participants’ discussion. Vocational training has dramatically lost its appeal. More and more young people rather opt for study programmes at the university, and refuse to learn practical skills in vocational education. However, the qualifications of the high number of academics do not match the demand of SMEs for skilled workers and entrepreneurs, as their knowledge is mostly theoretical. At the same, due to demographic changes...
Projects on “Innovation in SMEs” in the Baltic Sea Region
At the end of 2012 the Baltic Sea Region Programme initiated the cluster “Innovation in SMEs”, starting with ten projects that focused their work on this important topic. During 2013 three additional projects joined the initiative. Most projects are flagship projects within the EU Strategy for the Baltic Sea region, namely in Priority SME Networks, Innovation and Education. Maintaining a high level of innovative thinking and entrepreneurship is crucial for SMEs to stay competitive and allow growth in the region. This publication gives an short overview of the 13 projects that were implemented between 2010 and 2014. The projects participated in workshops and surveys to increase the mutual learning and share experience. The findings are summarized. In 2013 a survey was conducted to learn more about the status quo of “Innovation in SMEs” in the Baltic Sea Region and learn more about the relevant topics for the future. More than 600 stakeholders participated in the survey. The publication shows the most relevant questions and answers and draws the conclusions from the survey.
Corporate Social Responsibility and Women's Entrepreneurship around the Mare Balticum
Vol. 10 of the BSA - Series “Shareholder value”, the old, egocentric mantra of business is obsolete. Modern entrepreneurs care about society and the environment – simply because employees as well as more and more customers appreciate fair and sustainable business conduct. Enterprises try to meet this demand by implementing Corporate Social Responsibility (CSR), a strategic tool to engage with important stakeholders, build trust and enhance long-term competitiveness. SMEs are predestined for such close relations to customers and communities. But still SMEs hesitate to fully engage in CSR, mostly for their tight time resources and budgets. The authors of this book demonstrate that for SM...
Education Policy Strategies Today and Tomorrow Around the "Mare Balticum"
Knowledge and education are key factors for a successful future in modern, globalised times. This applies especially to the resource-poor Baltic Sea region and its small and medium sized enterprises. Without excellent qualified staff and executives they cannot compete on a global scale. The authors of this book - scientists, entrepreneurs and journalists - address the main problems of our education systems, ranging from schools to vocational training and universities. But not only do they analyse these diverse systems but also develop strategies for successfully meeting the challenges ahead of us.
Strategy Programme for Innovation in Regional Policies in the Baltic Sea Region
This publication gives an overview of the current state and development potential of the Baltic Sea Region and proposes a concrete strategy programme for innovation in regional policies. One prerequisites is a strong cooperation between the regions and states, but also the promotion of regional competition while preserving and strengthening the specific regional cultures around the Mare Balticum. For a competitive Baltic Sea Region, it is also essential that the regional policy supports the innovation in the small- and medium sized enterprises, since 99,8 % of all companies are SMEs and thus the economic and social backbone. A creation of real knowledge-alliances between universities, public...
Energy Efficiency and climate protection around the Mare Balticum
According to European and national schedules the Baltic Sea Region must cut its energy demand and greenhouse gas emissions dramatically within the next few decades. Substantial growth of renewable energy sources will be needed as well as a boost in energy efficiency. In this process small and medium sized enterprises (SME) play a key factor. The authors of this book – scientists, entrepreneurs and journalists – discuss how SMEs can make the best investment decisions to reduce their own energy consumption. Additionally the articles analyse new market opportunities opening up for SMEs, as implementing energy efficiency will happen mostly on a local level and on a rather small scale. For being able to seize these opportunities training and education of SMEs' staff are essential. The included texts are printed either in German or English.
The Hamburg Model – exemplary integration of youth into vocational education
The lack of skilled workforce is one of the biggest problems for European companies – and due to the demographic development, this challenge is growing. At the same time, youth unemployment is on the rise and too many youth are left behind with no education or training at all. The implementation and the strengthening of the dual vocational education offer valuable contributions to the problem-solving described above. Thus a specific one-year professional qualification within the dual system for young people was successfully introduced in the city of Hamburg, Germany: the so called “Hamburg Model”. This is a proven method to integrate young people into the professional education, who would otherwise not get this chance and too often end up without any training. Moreover, the Hamburg Model makes the choice of the profession more certain, decreases drop-out rates and increases the chances on the labor market significantly. During a two-year implementation period, this Model was adapted, transferred and put into action in Hungary and Lithuania. This book provides a good basis for the transfer to other countries.
Civilizational changes and the competitiveness of modern enter-prises
Since the mid-twentieth century, the environment in which we operate is in fact described as turbulent, i.e. characterised by an unprecedented amount, rate, intensity and complexity of changes. In such a volatile environment the survival of an enterprise, and the more so its development and maintenance of high competitive position, seem to be extremely difficult. On the one hand, changes can create opportunities and provide the enterprises with chances for the development, on the other restrict or even block the possibility of their functioning in the market. In the monograph an attempt was made at classifying the civilization changes the modern entrepreneurs have to face in the fight for ma...
